Public Image Manager & Content Strategist

The Public Image Manager & Content Strategist will be the voice and creative force behind Michael Balcom’s personal brand and I&M’s public image. This role involves crafting and sharing compelling content, managing social media presence, and ensuring our messaging aligns with our vision and values.

The ideal candidate is passionate about AI, has a knack for storytelling, and is fun to work with. They’ll work closely with Mike to bring his ideas to life and help build a lasting legacy in the land investment industry.

Key Responsibilities:
Content Creation & Management:

Develop and post engaging content on behalf of Michael Balcom and I&M across social media platforms, blogs, and other channels.

Craft authentic and compelling narratives that reflect Michael’s personality and the company’s mission.

Stay up-to-date with AI trends and incorporate them into content strategies.

Social Media Strategy:

Manage and grow Michael Balcom’s personal and professional social media presence.

Create and execute a content calendar that aligns with company goals and industry trends.

Engage with followers, respond to comments, and foster a positive online community.

Public Image & Branding:

Help shape and maintain a consistent and authentic public image for Michael Balcom and I&M

Monitor online presence and address any potential PR challenges proactively.

Collaborate with the marketing team to ensure cohesive messaging across all platforms.

Collaboration & Ideation:

Work closely with Mike to brainstorm and execute creative ideas for content and campaigns.

Provide input on how to position Michael as a thought leader in the land investment and AI spaces.

Explore innovative ways to leverage AI tools for content creation and brand growth.

Event Support:

Assist with preparing for public appearances, interviews, and speaking engagements.

Create supporting materials such as scripts, presentations, and social media posts for events.

Qualifications:


Proven experience in content creation, social media management, or personal branding (3+ years preferred).

Exceptional writing, editing, and storytelling skills.

Familiarity with AI tools and a passion for exploring their creative potential.

Strong understanding of social media platforms and trends.

Experience managing public image or personal branding for entrepreneurs is a plus.

Ability to work independently and take initiative in a fast-paced environment.

Soft Skills:


Fun, engaging, and easy to talk to—someone who enjoys building meaningful relationships.

Creative thinker with a passion for storytelling and brand-building.

Highly organized and detail-oriented.

Proactive problem-solver with a positive attitude.

Passionate about AI and its potential to transform industries.

Why Join Us?


Opportunity to work closely with a visionary CEO on exciting and impactful projects.

Flexibility with remote work and a collaborative, supportive environment.

Be part of a high-growth company with opportunities for long-term career growth.

Access to cutting-edge AI tools and resources to enhance your work.

How to Apply:
Submit your resume, portfolio (if applicable), and a brief cover letter explaining why you’re the ideal candidate for this role.

Before applying, we’d love for you to take the Enneagram test here: https://www.truity.com/test/enneagram-personality-test . In your cover letter, share your strongest Enneagram number and how it reflects your personality and approach to work.

Join us in shaping the future of land investment and building a brand that inspires and innovates.

I&M – Where We Build An Amazing Future