Amazon Manager | Expert in Growth & Listing Optimization 

As an E-commerce Manager, I have developed a strong foundation in managing online private label businesses, particularly on Amazon. My responsibilities have included overseeing product listings, optimizing content for search engines, and ensuring smooth inventory management. My key takeaway from managing E-commerce is the importance of conducting in-depth research on products, competitors, and relevant keywords to remain competitive. Additionally, effective management of promotions, account health, and brand development is crucial for achieving and maintaining top performance in the market.

I have extensive experience with Microsoft Excel, particularly in data management, reporting, and research. I use Excel to organize and analyze large datasets, create detailed reports, and perform data-driven research. My skills include advanced functions such as VLOOKUP, pivot tables, and conditional formatting, which allow me to efficiently manage data and generate insights that support decision-making and strategy development. Excel has been a key tool in my ability to streamline workflows and deliver accurate, actionable reports.

I have extensive experience in product listing for e-commerce businesses, leveraging powerful tools like Helium 10 to optimize listings for maximum visibility and sales. My approach starts with in-depth keyword research using Cerebro, which helps me identify the most relevant and high-traffic keywords. This data is crucial for understanding what customers are searching for and where opportunities lie. I then use Xray to analyze top competitors, gaining insights into their strategies, product performance, and market positioning. This competitive analysis allows me to refine the product listing and identify key areas where we can stand out. To further enhance keyword selection, I use Frankenstein to sort, filter, and prioritize the most significant keywords. This process ensures that only the most impactful keywords are included in the product title, bullet points, description, and Hidden Subject Matter fields. By combining these tools, I create listings that are not only search-engine optimized but also strategically designed to attract and convert customers. This comprehensive approach leads to higher visibility, increased traffic, and improved sales performance on platforms like Amazon.

I have extensive experience using Helium 10, a powerful tool that has proven invaluable in my role as an E-commerce Manager. Helium 10 allows me to conduct thorough product research, ensuring that I identify high-demand, low-competition products with strong potential for success. In terms of keyword research, Helium 10 helps me pinpoint the most effective keywords to improve product visibility, ensuring listings are optimized for maximum searchability on Amazon. This detailed keyword analysis is crucial for driving organic traffic and increasing sales. For listing optimization, I utilize Helium 10 to enhance product listings by refining titles, bullet points, and descriptions. This optimization process ensures that each listing is fully optimized to rank higher in search results, attract more customers, and ultimately, boost conversions. My proficiency with Helium 10 has enabled me to deliver measurable results in product research, keyword strategy, and listing optimization, contributing significantly to the success of the businesses.