Lead Generation Specialist * Virtual Assistant

Go Highlevel CRM Experience In my role as a Lead Generation Specialist, I have extensive experience utilizing Go Highlevel (GHL) to streamline and automate client interactions, enhance lead management, and optimize workflows. My responsibilities include: Client Onboarding and Sub-Account Setup I onboard clients to the GHL platform by setting up sub-accounts tailored to their business needs. This allows for a smooth integration process, ensuring that clients can easily manage their leads and workflows within their specific accounts. Creating Workflows and Automations I design and implement automated workflows to nurture leads, drive engagement, and ensure a seamless customer journey. These workflows include trigger-based actions that automatically respond to specific user actions or time-based events, helping to save time and improve efficiency. Integrating External Apps with GHL I connect various third-party applications to GHL through API integrations, including setting up Twilio for SMS campaigns. This integration allows me to send targeted SMS messages directly to prospects and customers, improving communication and lead engagement. SMS Campaign Management I create and manage SMS marketing campaigns within GHL, ensuring that messages are sent at optimal times for maximum engagement. I also monitor responses and inquiries, providing timely follow-up and support, which helps maintain customer relationships and improve conversion rates. Lead Filtering and Sorting in Opportunities I use GHL’s opportunities feature to filter, sort, and categorize leads effectively. This allows sales teams to prioritize high-potential leads, track their progress through the sales pipeline, and take action accordingly, ensuring a consistent flow of qualified prospects. Overall, my experience with GHL has enabled me to streamline lead generation processes, improve client communication, and enhance the overall efficiency of sales and marketing efforts.

- Utilize industry-leading tools like Zoominfo for generating leads. - Identify 10 accounts everyday that fit to the companies verticals, and from those accounts will get atleast 5 target personas. - Add them to Salesforce and integrate identified personas into Salesloft cadence, ensuring a structured and consistent approach to outreach.

Responsible for generating leads from various universities. Manage and update all accepted interns' details from the interview to competitions though Monday.com

Trained in Facebook Ads Management - Facebook Ads Structure, Navigating Facebook Ads Manager, Customizing Ads Manager, Setting up different types of campaign, Budgeting Split testing/Scaling, Facebook Pixel and Retargeting Helpful tools.

Spanish Bilingual