Trade Marketing Officer

As a social media manager, I specialize in developing and executing strategies that drive engagement, brand growth, and conversions. My expertise includes: • Strategic Content Planning – I design and implement data-driven content calendars aligned with business goals, ensuring brand consistency across platforms. • Creative Content Development – I create compelling graphics, videos, reels, and captions that resonate with the target audience and enhance brand storytelling. • Platform Management & Optimization – I manage Facebook, Instagram, TikTok, and LinkedIn, ensuring consistent posting schedules, audience engagement, and follower growth. • Community Engagement & Customer Relations – I build and nurture online communities by responding to comments, messages, and mentions to foster brand loyalty and trust. • Social Media Advertising – I develop and optimize paid ad campaigns to boost brand awareness, website traffic, and conversions while maximizing ROI. • Performance Analytics & Reporting – I track KPIs (engagement rates, impressions, conversion metrics) and use insights to refine strategies for continuous growth. • Trend Analysis & Competitive Research – I stay updated on industry trends, algorithm changes, and competitor activities to keep content fresh and relevant. With my skills, I can elevate your brand’s online presence, foster meaningful engagement, and drive business success through strategic social media management.

I have strong Facebook marketing skills that cover content creation, engagement strategies, ad management, and analytics. Here’s a breakdown of what I can do: • Content Strategy & Creation Develop engaging and brand-aligned posts (images, videos, reels, and carousels). • Create content calendars to maintain consistent posting schedules. Craft captivating captions, hashtags, and call-to-actions to drive interaction. • Community Engagement & Growth Implement strategies to increase page likes, follows, and shares. Engage with followers through comments, messages, and polls. Run interactive campaigns like giveaways, contests, and live sessions. • Facebook Ads & Promotions Set up and manage Facebook Ads Manager campaigns. Optimize ad targeting using custom audiences, lookalike audiences, and demographics. Track and adjust ad performance to maximize ROI. • Analytics & Performance Tracking Use Facebook Insights to monitor post reach, engagement, and conversions. Adjust strategies based on data-driven insights.

As a Trade Marketing Officer, I leverage Canva to design compelling visuals that enhance brand identity and support marketing campaigns. I create eye-catching social media posts, digital ads, and promotional materials tailored to audience engagement. My expertise includes template customization, animation, and photo editing to ensure high-quality, brand-aligned content. Whether designing presentations, product catalogs, or interactive social media graphics, I focus on delivering visually appealing and effective marketing assets

I have strong content creation skills, blending creativity with strategy to craft engaging and impactful materials. My expertise includes: ✅ Social Media Content – I create compelling posts, reels, and carousels tailored to audience engagement, ensuring consistency with brand voice and goals. ✅ Copywriting – I write clear, persuasive, and brand-aligned content for social media, websites, product descriptions, and marketing materials. ✅ Graphic Design & Visuals – I design eye-catching graphics and visuals using tools like Canva and Photoshop to enhance brand presence. ✅ Video Editing – I create and edit short-form videos and reels for dynamic storytelling and audience engagement. ✅ Content Strategy – I plan content calendars with themes and trends in mind to drive engagement and sales. ✅ SEO & Hashtag Optimization – I optimize captions, descriptions, and blog posts with relevant keywords for visibility. ✅ Community Engagement – I interact with audiences through comments, messages, and user-generated content to build brand loyalty.

My events management skills encompass the entire event lifecycle, from planning to execution and post-event evaluation. Here’s a breakdown of my key competencies: 1. Event Planning & Coordination Develops detailed event proposals, timelines, and checklists. Coordinates with vendors, suppliers, and stakeholders. Manages event logistics, including venue selection, permits, and equipment. 2. Budgeting & Resource Management Creates and manages event budgets efficiently. Negotiates with suppliers for cost-effective solutions. Ensures maximum ROI while maintaining high-quality event execution. 3. Marketing & Promotion Develops promotional campaigns to increase event attendance. Utilizes social media, email marketing, and partnerships for event awareness. Designs marketing materials such as posters, flyers, and digital ads. 4. Execution & On-Site Management Oversees event setup, registration, and program flow. Troubleshoots and resolves issues in real-time. Ensures smooth coordination among team members and vendors. 5. Audience Engagement & Experience Implements interactive elements like games, raffles, and audience participation. Ensures seamless guest experience from arrival to departure. Collects feedback for continuous improvement. 6. Post-Event Evaluation Conducts surveys and gathers insights from attendees. Analyzes event performance based on key metrics (attendance, engagement, ROI). Provides reports and recommendations for future events. Having handled corporate events, marketing activations, product launches, and heritage-related exhibitions, I bring a structured yet flexible approach to every event.

I have excellent e-commerce customer support skills, including handling inquiries, resolving complaints, and ensuring a seamless shopping experience. I am proficient in responding to customer concerns via chat, email, and social media while maintaining a professional and friendly tone. I also have experience managing order tracking, refunds, and returns while ensuring customer satisfaction.