Website and Marketing Specialist- 2 years- experience

As a Website and Marketing Specialist, you will play a key role in managing and optimizing our digital presence. You will be responsible for maintaining and enhancing our Shopify website, ensuring it is user-friendly, visually appealing, and aligned with our business objectives. In this role, you will lead the execution of digital marketing campaigns, primarily using Klaviyo to create targeted email strategies that drive customer engagement, conversions, and brand loyalty.
Your role will involve collaborating with cross-functional teams to ensure consistent branding and a cohesive online strategy. You will also analyze website traffic, user behavior, and campaign performance to continually refine our marketing efforts and achieve growth targets. This is a highly collaborative position where your creative ideas and technical expertise will directly contribute to the company's success.

Key Responsibilities:

Manage and optimize our Shopify website, ensuring a seamless user experience and effective product placement.
Develop, execute, and monitor email marketing campaigns using Klaviyo, targeting specific customer segments to drive engagement and conversions.
Design, implement, and manage marketing strategies that increase traffic and improve customer acquisition and retention.
Analyze website and marketing performance data to identify trends and implement improvements.
Collaborate with internal teams to ensure consistent branding across all digital platforms.
Optimize website content for SEO to improve search rankings and visibility.
Troubleshoot and resolve any technical issues related to the website or email campaigns.

Qualifications:
Proven experience with Shopify and Klaviyo is required.
Strong understanding of digital marketing strategies, including email marketing, SEO, and content marketing.
Proficient in website management, optimization, and troubleshooting.
Knowledge of Google Analytics, A/B testing, and other analytics tools.
Ability to create visually appealing and user-friendly website layouts.
Strong communication skills, with the ability to work collaboratively in a team environment.
Detail-oriented, with excellent project management and multitasking skills.
Collaboration: Work closely with the marketing team to align Marketing campaigns with broader marketing strategies.

Pay: To be determined based on skill level and experience.

Employment Type: Part-time

Perks:

Flexible working hours
Opportunity for extra hours and additional pay
Flexible vacation policy
Opportunities for advancement and bonuses

About Me: I own five different companies: DoshayogaCommunity, Anathafest, Extreme Self-love, SEEKERS, and Yoniva. After working with VAs from Quebec, I am now seeking a skilled Website and Marketing Specialist- with 2 years of experience from the Philippines to join our team.

To Apply for the Job:

Change the subject line to: "I Want to Work for You [Insert MY FULL NAME]"
- At the top of your message, write 2-3 sentences explaining why you are interested in this role and why you are the ideal candidate.
- Limit your response to this length; any additional content will result in the application being discarded.

Include the following:
- Your LinkedIn profile.
- Examples of Marketing campaigns you have managed, including metrics on CPC, ROI, and conversion rates.
- An outline of your strategy for Klaviyo ad targeting for a hypothetical campaign.
-The time when you revamped a Shopify store to improve the customer experience and increase conversion rates.
-Mention specific stores you’ve successfully launched and managed, highlighting any unique features or challenges overcome.

Please ensure you follow these instructions precisely. This is a GREAT OPPORTUNITY with the potential for BIG bonuses and raises. Applications that do not adhere to the specified instructions will not be considered. If selected for an interview, a short Skype call with a video will be required.

Note: Strictly adhere to the application guidelines; non-compliance will result in automatic disqualification.

Thank you!