Virtual Assistant (Marketing + Outreach Focus)

Are you the kind of person who loves crossing things off a checklist?
Do you get a weird amount of joy from organizing systems, sending friendly follow-ups, and making sure no ball is ever dropped?
Are you the type of person who doesn’t just wait for instructions — but sees what’s needed, gets curious, and figures it out?
If you're nodding your head enthusiastically… keep reading. This could be the perfect role for you.

???? WHO WE ARE
We’re Fatherhood Unlocked — a fast-growing brand on a mission to help modern dads step up, stay connected, and lead their families through pregnancy, birth, and early parenthood.

We create digital tools, resources, and courses to help dads feel prepared, confident, and deeply connected to their partner and child. Our tone is thoughtful, real, grounded, and emotionally intelligent — but we also like to have fun and move fast.

???? WHAT YOU’LL BE DOING
This is a multi-faceted VA role with a big focus on outreach, support, and operational execution.

Your days will involve a mix of:

???? Podcast & Partner Outreach
Researching relevant podcasts and influencers aligned with our mission

Building target lists with thoughtful notes and links

Crafting personalized outreach emails and managing follow-ups

Tracking outreach in Airtable or CRM

???? Influencer + Community Engagement
Engaging in DM and comment threads with warmth and helpfulness

Responding to Instagram comments and questions

Supporting relationship-building with influencers, brands, and potential partners

???? Customer Support
Responding to customer support emails with empathy, clarity, and solutions

Flagging patterns and helping us improve how we serve customers

???? Marketing Support
Drafting marketing emails (we’ll help guide tone + strategy!)

Conducting light research on marketing trends or content ideas

Reviewing campaign results and pulling insights

???? Bonus (but not required):
Light video editing or social graphic design

Experience with Canva, CapCut, or similar tools

???? WHO THIS ROLE IS PERFECT FOR
You’re a great fit if you’re the kind of person who…

Takes initiative and doesn’t wait to be told what to do

Is friendly, warm, and genuinely enjoys helping people

Loves creating systems, solving problems, and optimizing workflows

Is detail-obsessed, organized, and doesn’t let things slip through the cracks

Can write clear, personable messages that sound like a human (not a bot)

Isn’t afraid of a little feedback, experimentation, or trial-and-error

???? REQUIREMENTS
Excellent written English and clear communication

Comfort using email, Google Docs, spreadsheets, and basic project management tools

Familiarity with marketing workflows, podcasting, or influencer campaigns a plus

Availability for 40 hours per week, with some working hours overlap with USA time zones.