Tiktok Specialist | Shopify Ecommerce

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About Us:
We are a leading e-commerce company specializing in mass-market retail. With a focus on personalization and customer satisfaction, we strive to provide our customers with a seamless shopping experience.

Job Description:

The TikTok Shops Specialist will be responsible for managing and optimizing our presence on TikTok Shops, creating engaging content, and driving sales through strategic marketing campaigns. This role requires a deep understanding of TikTok's platform, trends, and algorithms, as well as expertise in e-commerce and dropshipping.

Key Responsibilities:

TikTok Shops Management:

- Set up and maintain our TikTok Shop, ensuring all products are accurately listed and updated.
- Manage inventory, pricing, and promotions on TikTok Shops.
- Monitor and analyze shop performance, making data-driven decisions to optimize sales and customer engagement.

Content Creation:

- Develop and execute a content strategy that aligns with our brand and marketing goals.
- Create compelling, high-quality videos and posts that showcase our products and drive traffic to our TikTok Shop.
- Collaborate with influencers and content creators to expand our reach and engagement.

Marketing Campaigns:

- Plan and implement marketing campaigns specifically designed for TikTok, leveraging trends and viral content.
- Utilize TikTok's advertising tools to create targeted ads and promotions.
- Track and report on campaign performance, adjusting strategies as needed to maximize ROI.


Customer Engagement:

- Respond to customer inquiries and comments on TikTok in a timely and professional manner.
- Build a community around our brand, fostering positive relationships with followers and customers.
- Handle any customer issues or complaints with tact and efficiency.

Qualifications:

- Proven experience managing e-commerce platforms, preferably with a focus on TikTok Shops.
- Strong understanding of TikTok's platform, trends, and user behavior.
- Proficiency in video editing and content creation tools.
- Experience with Shopify and dropshipping business models.
- Excellent communication and customer service skills.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Creativity and a keen eye for detail.
- Ability to work independently and as part of a team.

Preferred Qualifications:

- Previous experience in social media marketing or influencer marketing.
- Familiarity with TikTok's advertising platform and tools.
- Knowledge of SEO and digital marketing best practices.
- Bachelor’s degree in Marketing, Business, or a related field.

What We Offer:

- Competitive salary and benefits package.
- Opportunities for career growth and development.
- Dynamic and collaborative work environment.