Social Media Manager / SEO Specialist

We are seeking a talented and motivated Social Media Manager & SEO Specialist to join our team. In this dual role, you will be responsible for developing and executing a strategic social media plan, creating engaging content, and optimizing our online presence to increase visibility and drive traffic. You will also manage and implement SEO strategies to improve our search engine rankings and attract targeted audiences.

Key Responsibilities:

Social Media Management:
• Develop and execute social media strategies across various platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
• Create, curate, and schedule engaging content (text, images, videos) that aligns with our brand voice and goals.
• Monitor social media channels, engage with followers, and respond to inquiries in a timely and professional manner.
• Analyze social media performance using analytics tools and adjust strategies for improvement.
• Stay updated with social media trends and best practices to keep our content fresh and engaging.

SEO Management:
• Conduct keyword research to identify high-impact keywords for optimizing content and improving search engine rankings.
• Optimize website content, blog posts, and product descriptions to improve organic search visibility.
• Implement on-page and off-page SEO strategies, including backlink building, technical SEO, and content optimization.
• Analyze and report on website performance using tools like Google Analytics, Google Search Console, and SEO software.
• Monitor competitors’ SEO strategies and identify opportunities to improve our positioning.

Qualifications:
• Proven experience as a Social Media Manager and/or SEO Specialist, with a strong portfolio of successful campaigns and strategies.
• In-depth knowledge of social media platforms, content creation, and community engagement.
• Strong understanding of SEO best practices, tools (like Google Analytics, Ahrefs, SEMrush), and search engine algorithms.
• Ability to analyze data and create actionable insights to improve social media and SEO performance.
• Excellent communication skills and a creative mindset.
• Ability to work independently and as part of a team to meet deadlines and business objectives.

Preferred:
• Experience in paid social media advertising (Facebook Ads, Google Ads, etc.).
• Familiarity with content management systems (CMS) like WordPress.
• Basic knowledge of HTML and web design principles.

This is an exciting opportunity for someone passionate about both social media and SEO, with the ability to drive measurable results and enhance our brand presence online. If you’re ready to help us grow and succeed in the digital space, we’d love to hear from you!