Social Media Manager

Job Overview:
We seek a creative and strategic Social Media Manager to oversee all aspects of our social media presence across multiple platforms, including Facebook, Instagram, LinkedIn, Twitter (X), TikTok, and others liked Reddit. The ideal candidate will have a passion for storytelling, content creation, and community building, with a keen understanding of platform-specific strategies. You will manage our brand's voice, increase engagement, grow our follower base, and drive conversions across all channels.

Key Responsibilities:

Social Media Strategy
-Develop, implement, and manage social media strategy that aligns with business goals and enhances brand awareness.
-Stay up-to-date with the latest social media trends, platform updates, and best practices to keep our strategy fresh and relevant.

Content Creation & Curation
-Create, edit, and post engaging content (photos, videos, graphics, and written posts) tailored for each platform.
-Curate user-generated content and leverage influencer collaborations where applicable.
-Ensure all content aligns with brand guidelines and tone of voice.

Community Management
-Actively engage with followers, responding to comments, messages, and inquiries in a timely manner.
-Build and foster relationships with key influencers, brand advocates, and customers to grow a loyal community.

Analytics & Reporting
-Monitor, track, and report on performance metrics across all platforms (engagement rates, reach, impressions, etc.).
-Analyze social media performance and adjust strategies to maximize ROI.
-Present monthly/quarterly performance reports and recommendations to key stakeholders.

Social Media Advertising
-Manage social media advertising campaigns (Facebook Ads, Instagram Ads, LinkedIn Sponsored posts, etc.) to support marketing initiatives.
-Set and track KPIs for paid campaigns, optimizing for performance and cost-effectiveness.

Qualifications:
- Proven experience as a Social Media Manager or similar role.
- Strong knowledge of major social media platforms and their best practices (Facebook, Instagram, LinkedIn, Twitter (X), TikTok, YouTube, Pinterest, Reddit, etc.).
- Excellent communication skills, both written and verbal.
- Creativity and ability to think outside the box to create engaging content.
- Familiarity with social media management tools (e.g., Meta).
- Experience in running paid social media campaigns.
- Analytical mindset with the ability to interpret social media metrics and insights.
- Familiarity with graphic design and video editing tools is a plus.
- Bachelor’s degree in marketing, communications, or a related field.

Preferred:
-Experience in managing social media for workflow automation consulting brands.
-Expertise in social media advertising and analytics tools (e.g., Facebook Business Manager, Google Analytics).

How to apply:
To apply for this position, please send the following to Upgrade to see actual info with the subject line “I love Robots”:

- Your updated resume
- A cover letter outlining your experience and why you’re a great fit for this role including your strategic proposal
- Links to any social media accounts or campaigns you’ve managed
- A portfolio showcasing your content creation or successful social media strategies