Shopify Store Manager & Digital Marketing Specialist

**Job Description**:
We are seeking a skilled and self-motivated freelancer to manage our Shopify store and oversee all related tasks. The ideal candidate will have experience in e-commerce, digital marketing, and product research, along with a proven track record of creating high-converting landing pages and running successful Facebook ad campaigns. This is a results-oriented role with a focus on driving sales, increasing conversion rates, and maximizing ROI.

### **Key Responsibilities**:
1. **Shopify Store Management**:
- Maintain and update the Shopify store, including product listings, collections, and overall design.
- Optimize the store for user experience, performance, and mobile responsiveness.
- Troubleshoot and resolve technical issues.

2. **Product Research & Sourcing**:
- Identify and research winning products with high market demand and profit potential.
- Analyze trends, competitor offerings, and customer preferences.
- Source reliable suppliers and coordinate product procurement.

3. **Content Creation**:
- Find or create high-quality product images, videos, and other related content.
- Write compelling product descriptions and copy that convert visitors into buyers.

4. **Landing Page Creation**:
- Design and build high-converting landing pages on Shopify or external platforms (if needed).
- Use A/B testing and data-driven insights to improve landing page performance.

5. **Facebook Ads Management**:
- Plan, create, and execute Facebook ad campaigns to drive traffic and sales.
- Monitor ad performance, analyze data, and optimize campaigns for maximum ROI.
- Perform audience research, targeting, and retargeting strategies.

6. **Analytics & Reporting**:
- Track store performance metrics, including traffic, conversion rates, and sales.
- Provide regular reports with insights and recommendations for improvement.
- Use tools like Google Analytics, Shopify Analytics, and Facebook Ads Manager to assess performance.

### **Requirements**:
- Proven experience managing Shopify stores and related e-commerce tasks.
- Strong expertise in product research, sourcing, and content creation.
- Proficiency in creating high-converting landing pages using Shopify tools or apps like PageFly, Shogun, etc.
- Hands-on experience running and optimizing Facebook ad campaigns.
- Knowledge of digital marketing strategies and analytics tools (e.g., Google Analytics, Facebook Ads Manager).
- Ability to work independently, manage time effectively, and meet deadlines.
- Excellent communication and collaboration skills.

### How to Apply?
- Change subject to "SS Store Manager Job Application"
- Write us about you experience with shopify and what have you been doing


### **Preferred Qualifications**:
- Familiarity with tools like Oberlo, Dropified, or other product sourcing apps.
- Experience in email marketing and CRM tools like Klaviyo or Mailchimp.
- Basic graphic design skills using tools like Canva, Photoshop, or similar.
- Knowledge of SEO and content marketing strategies.

### **Compensation**:
This is a freelance role with flexible hours. Compensation will be based on experience and project outcomes.

If you're passionate about e-commerce, have a keen eye for winning products, and thrive in a fast-paced, results-driven environment, we’d love to hear from you!