Senior Google merchant Ads and Digital Marketing Specialist for a ecommerce business minimum 4 years experience

We are seeking an experienced and results-driven digital marketing professional with expertise in Google merchant services , SEO, and digital strategy. This role will focus on developing and executing performance-driven campaigns to enhance our eCommerce presence, improve web traffic, and achieve measurable ROI. The ideal candidate is skilled in managing paid ads, analyzing data, and optimizing strategies to ensure ongoing growth and success.

Key Responsibilities:

Google Ads Management: AND GOOGLE MERCHANT ADS MANGEMENT

Design, launch, and optimize high-performing Google Ads campaigns to drive traffic and sales.
Conduct keyword research and A/B testing to maximize campaign effectiveness.
Monitor and analyze performance metrics to ensure campaign goals are met.
SEO and Optimization:

Develop and implement onsite and offsite SEO strategies to improve rankings and visibility.
Conduct website audits and analyze traffic, rankings, and conversion data for actionable insights.
Collaborate with content and development teams to ensure SEO best practices are integrated.
Digital Marketing Strategy:

Plan, develop, and manage a comprehensive digital marketing strategy to achieve business goals.
Identify growth opportunities for existing accounts and recommend tailored solutions.
Report on performance metrics, identify trends, and refine strategies to optimize results.
Team Management:

Lead and mentor a team of SEO Analysts and Marketing Specialists, ensuring high-quality deliverables and timely execution.
Provide guidance, training, and support to team members, fostering professional development.