Senior Account Manager

Key Responsibilities

> Account Management & Client Relations
? Develop and maintain strong relationships with key clients and partners in the live selling
industry.
? Act as the main point of contact for assigned key accounts, ensuring client satisfaction
and business growth.
? Provide strategic consultation to clients on best practices for live commerce and
audience engagement.

> Live Selling Strategy & Execution
? Develop and execute live selling strategies to drive revenue, customer engagement, and
conversion rates.
? Plan and coordinate live selling events, ensuring seamless execution and alignment with
client objectives.
? Analyze live selling trends and implement innovative approaches to optimize
performance.
? Work closely with influencers, hosts, and production teams to enhance the quality and
impact of live streams

> Performance Tracking & Optimization
? Monitor key performance indicators (KPIs) such as sales conversion rates, viewer
engagement, and audience retention.
? Provide regular reports and insights to clients, highlighting areas for improvement and
growth opportunities.
? Use data-driven decision-making to improve live commerce strategies and optimize
product presentations.

> Collaboration & Cross-functional Coordination
? Work closely with marketing, sales, and operations teams to ensure alignment with
broader business goals.
? Assist in developing promotional campaigns, product launches, and live selling
initiatives.
? Identify opportunities for co-branding and collaboration with influencers, brands, and
retailers
Market Research & Trend Analysis
? Stay up-to-date with the latest trends in e-commerce, live shopping, and social
commerce.
? Conduct competitor analysis and market research to identify new opportunities for
growth.
? Leverage insights to develop innovative strategies that enhance the live selling
experience.