SEO & Digital Marketing Manager

About Us
We are a family-owned and operated importing and distributing business located in Tasmania. Our company designs and coordinates the manufacture of saunas and hot tubs, while also handling importing, sales, and after-sales support.

We are passionate about saunas and hot tubs, as well as the health and well-being benefits they bring. Our mission is to connect people through affordable wellness products and services designed to improve their quality of life.

Our portfolio includes indoor and outdoor sauna and hot tub setups, helping customers find tailored solutions that meet their needs. Every product is manufactured to the highest standards while remaining accessible and affordable.

We hope you enjoy our work as much as we enjoy bringing it to you!

Job Summary
We are seeking a results-driven SEO & Digital Marketing Manager to take charge of our SEO strategy, manage product listings, and oversee our social media marketing efforts. This role will work closely with our Product Development Team to enhance product visibility and ensure a strong digital presence.

Key Responsibilities
-SEO Management (Top Priority)
-Develop and execute SEO strategies to increase organic traffic and search engine rankings.
-Conduct keyword research, competitor analysis, and optimize content for search engines.
-Monitor website performance using tools like Google Analytics, SEMrush, and etc.
-Collaborate with the Product Development Team to enhance product descriptions, meta tags, and overall site structure.

Product Listing & Website Management
-Create and manage product listings in our WordPress system, ensuring accuracy and optimization.
-Update product descriptions, images, and content based on SEO best practices.

Social Media Marketing (SMM) Oversight
Manage and oversee the company’s SMM agency to align with business objectives.
Track and analyze social media performance, making strategic recommendations for improvements.
Ensure social media content is optimized for engagement and conversion.

Qualifications & Skills
-Proven experience in SEO, product listing management, and digital marketing.
-Strong knowledge of WordPress, Google Analytics, and SEO tools.
-Experience managing or collaborating with SMM agencies.
-Analytical mindset with the ability to interpret data and make data-driven decisions.
-Excellent communication skills and ability to work cross-functionally with product and marketing teams.

Preferred Qualifications
-Experience in e-commerce, wellness, or home improvement industries.
Knowledge of Google Ads and Facebook Ads is a plus.

Application Process
To apply, please send the following:
-Your updated CV
- A 2-minute introduction video about yourself, your experience, and why you're a great fit for this role
- Your portfolio showcasing your SEO work