PR Outreach Assistant

**Job Description**

We are looking for an outreach specialist to pitch to journalists, writers, podcast hosts, and editors to get organic media features. This role includes organizing contacts from an existing database, editing email templates, sending emails, and being extremely organized and diligent in following up on social media and via social media DMs.

This is a very important part of our team, as it directly impacts our brand exposure, value, and credibility.

10$/hr 10-25 hours a week


???? **After thoroughly reading through this entire page, APPLY BELOW and add in the “keyword” you must include” when asked on the application form**



**About Purusha People**

We are a small women-founded brand offering sustainable clothing made in Los Angeles, CA.

**Team Values**
We are extremely intentional about hiring new team members and believe in investing in people for the long term.

**Details about this role: (add in hours, pay, future growth opportunities, required experience)**

This fully remote, 10-25-hour-a-week role is a high-growth position eligible for bonuses.

- Guaranteed base hours and minimum pay of $__10__ USD/month/hourly or higher depending on experience
- Communications/outreach experience required

**REQUIRED**

- Fluent English, strong communication and follow-up skills REQUIRED
- Values taking quick action and responding in a short time window.
- Pays attention to detail and a strong proofreader
- Persistent personality
- Enjoys getting to a YES
- Do not get defeated when there is no response
- Understands how to research and engage with people on social media

**PREFERRED SKILLS**

- Google sheets/excel
- Previous experience with working with female founders and online businesses

**To produce results for this role, your responsibilities include:**

- Organize journalists by niche, industry, outlets, etc.
- Email 20-50 journalists a week and follow up on social media
- Refresh subject lines by monitoring open rates
- Work on new angles and seasonal pitches every month/quarter to stay relevant (refer to the monthly pitching ideas calendar)
- Email a pitch template (needs slight adjustment for every new contact)
- Keep track of contacts emailed to follow up regularly
- Connect and engage with journalists on social media platforms like IG, LI, Twitter

**The success of this role will be measured carefully by the data that we track. For example, success could be measured by**

- Email Open Rate
- #1 convos started with journalists (building connections on email, LinkedIn, Instagram, or whatever social platform they use)
- Successful features

The Keyword to include in the application form is “ ELEVATE ”

If you’ve thoroughly read the role description and think you’re a good fit, [APPLY HERE] https://www.notion.so/1628c75c6f9280f5b740d7b40168f194?pvs=21