Meta Ads Specialist – Performance Marketer

Meta Ads Specialist – Performance Marketer

About Us:
We are a fast-growing digital agency looking for an experienced Meta Ads Specialist to manage and scale paid advertising campaigns for our clients. We specialize in e-commerce, lead generation, and brand awareness campaigns, and we need someone who can optimize performance and drive ROI.

Job Responsibilities:
- Develop, manage, and optimize Meta (Facebook & Instagram) ad campaigns
- Conduct in-depth audience research and A/B testing
- Track and analyze campaign performance using Meta Ads Manager & Google Analytics
- Write high-converting ad copy and suggest creative ad strategies
- Optimize ad budgets, bids, and targeting for maximum performance
- Monitor KPIs (CTR, CPA, ROAS, CPM) and continuously improve campaign results
- Stay up-to-date with Meta’s algorithm changes and ad trends
- Work closely with the creative and marketing team to ensure effective ad creatives

Requirements:
- 2+ years of experience managing Meta Ads campaigns
- Proven track record of scaling ad accounts and increasing ROI
- Strong analytical skills and ability to make data-driven decisions
- Familiarity with Lookalike Audiences, Custom Audiences, and Retargeting
- Experience with eCommerce, lead generation, and service-based ads
- Knowledge of Google Analytics, tracking pixels, and conversion API setup
- Ability to write persuasive ad copy and test creatives
- Proactive mindset with strong problem-solving skills

Preferred Skills (Not Required but a Plus!):
- Experience with TikTok Ads, Google Ads, or LinkedIn Ads
- Knowledge of email marketing funnels and CRO
- Familiarity with ClickFunnels, Shopify, and WooCommerce

Why Join Us?
- Work in a fast-paced, results-driven environment
- Fully remote – Work from anywhere!
- Competitive salary + performance bonuses
- Opportunity for career growth in digital marketing
- Access to premium tools & training

How to Apply:
- Send your resume, portfolio of past campaigns, and a short cover letter explaining why you're the perfect fit.
- Subject Line: "Meta Ads Specialist – [Your Name]"

Start Date: ASAP
Salary: $400 starting salary