Marketing & Data Tech Specialist

Marketing & Data Tech Specialist | Tracking, CRM, & Automation
Love working with data, tracking, and tech systems to improve marketing performance?

Are you a detail-oriented tech expert who thrives on tracking, automation, and CRM systems?
Do you want to work in a fast-growing company where your tech and data skills drive real business growth?

If you’re passionate about data accuracy, reporting, and marketing automation, this could be the perfect role for you!

Who We Are
At Profitable Tradie, we help plumbing, electrical, and service-based businesses across New Zealand, Australia, and North America scale and optimize their operations.

We rely on data-driven marketing to fuel our growth and need a Marketing & Data Tech Specialist to:
Improve our tracking & reporting to ensure we get accurate marketing data.
Enhance our CRM & automation systems to streamline workflows and increase efficiency.
Support tech-related activities that optimize business operations.

What You’ll Be Doing
Your mission? Make sure we have rock-solid tracking, automation, and reporting in place to support better marketing and business decisions.

Key Responsibilities
Tracking & Data Accuracy – Set up tracking events using Facebook Pixel, Google Tag Manager, and other tracking tools. Ensure data integrity in marketing reports.
Marketing Attribution & Analytics – Use Hyros (or similar tools) to track lead sources, ad performance, and customer journeys. Report key insights.
CRM & Email Automation – Work with HubSpot (or similar CRMs) to manage contacts, set up workflows, and schedule marketing emails.
Landing Page Development – Build and optimize landing pages in HubSpot to improve conversions.
Leads Tracking & Reporting – Maintain and update our leads tracking sheet, ensuring all marketing data is properly recorded and reported.
Tech Support & System Improvements – Assist with building better internal systems, organizing data storage, and optimizing workflows for efficiency.

Who You Are
To succeed in this role, you should have:
Strong experience with marketing tracking tools (Facebook Pixel, Google Tag Manager, Hyros, or similar).
CRM & Automation expertise – Experience with HubSpot (or similar CRM), setting up email sequences and automation workflows.
Data & reporting skills – Comfortable handling lead tracking sheets, reporting dashboards, and marketing data analysis.
Basic web development skills – Familiar with landing page builders, HTML/CSS, and form integrations.
Detail-oriented & analytical mindset – You love solving problems, finding inefficiencies, and optimizing systems.
Tech-savvy & adaptable – You enjoy learning new tools and implementing better tech solutions.
Organized & proactive – You can manage multiple projects and take ownership of tracking/reporting improvements.

Why Join Us?
At Profitable Tradie, we don’t just run marketing—we optimize it with data, automation, and the right tech.

Make a real impact – Your work will directly improve how we track, report, and make data-driven decisions.
Fast-paced, problem-solving environment – No two days are the same, and your expertise will be valued.
Data-driven marketing focus – You’ll work on cutting-edge tracking, CRM, and automation strategies.
A culture of learning & innovation – We’re always testing new ideas and improving our systems.
Work with a high-energy team – We move fast, get things done, and appreciate top-tier problem solvers.

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