Marketing Automation Specialist

We’re looking for a Marketing Automation Specialist to join our team and own the automation side of our agency. If you thrive on optimizing workflows, building seamless sales funnels, and making marketing systems run like a well-oiled machine, this role is for you.

You’ll be responsible for designing, implementing, and managing automation systems that streamline lead generation, nurture prospects, and maximize conversions. This includes working with tools like GoHighLevel, Pipedrive, CRM integrations, email & SMS sequences, and multi-page sales funnels.

Key Responsibilities:
Sales Funnel Technical Set Ups – Set up, manage and optimize sales funnel flow and integrations

GoHighLevel & Pipedrive Management – Set up automations, workflows, campaigns, and integrations within GHL.

CRM & Lead Management Automation – Ensure leads are properly tagged, nurtured, and followed up with through automated sequences.


Email & SMS Marketing Automations – Develop and deploy email/SMS sequences to engage prospects and move them through the funnel.

Landing Page, Form, Calendar Setup – Create and optimize landing pages, forms, and lead capture mechanisms.

Integration & API Work – Connect various marketing and sales tools to create seamless workflows.

Analytics & Reporting – Track and analyze performance, optimize based on data, and provide insights to improve conversions.

Troubleshooting & Optimization – Identify bottlenecks in the automation process and improve efficiency.

What You Bring to the Table:
Experience with CRMs (or similar platforms like GoHighLevel, Pipedrive, HubSpot, ActiveCampaign, ClickFunnels, etc.).
Strong understanding of marketing automation, CRM systems, and sales funnels.
Ability to set up email/SMS sequences and workflows.
Proficiency in Zapier, Make.com, API integrations, and connecting multiple platforms.
A problem-solving mindset with the ability to optimize and troubleshoot automations.
A strong understanding of digital marketing and conversion strategies.
Bonus Points If You Have worked in an agency setting and understand fast-paced execution & autonomy while working
This is a high-impact role where you’ll help scale client campaigns through automation and efficiency.
If you’re a systems thinker who loves optimizing marketing operations, let’s talk! ????

Time zone: US Eastern