Market Researcher – Excavation Industry

About Us
We are an excavation business dedicated to providing top-tier excavation services, including site preparation, grading, trenching, and land clearing. To maintain our competitive edge, we are seeking a full-time Market Researcher to analyze pricing trends and industry standards for excavation services.

Job Summary
As a Market Researcher, you will play a crucial role in gathering and analyzing data on excavation service pricing, competitor strategies, and market demand. Your insights will directly influence our pricing structure and overall business strategy. The ideal candidate is analytical, detail-oriented, and has experience in market research or business intelligence.

Key Responsibilities
-Conduct in-depth market research on excavation service pricing, cost structures, and industry trends.
-Collect and analyze data from competitors, industry reports, and client feedback.
-Identify regional and national pricing trends to help optimize our service rates.
-Develop reports and recommendations for pricing strategies based on research findings.
-Track economic and construction industry factors that may impact pricing models.
-Work closely with leadership to refine business strategies based on market insights.
-Monitor customer demand, service offerings, and competitive positioning.

Requirements
-Proven experience in market research, pricing analysis, or business intelligence.
-Strong analytical skills with the ability to interpret complex data.
-Proficiency in research tools, databases, and data analysis software.
-Experience in the construction, excavation, or heavy equipment industry is a plus.
-Excellent written and verbal communication skills for presenting findings.
-Ability to work independently and manage multiple research projects.
-Proficiency in Excel, Google Sheets, or data visualization tools.

Preferred Qualifications
-Background in business, economics, statistics, or construction management.
-Familiarity with excavation industry pricing models and cost estimation.
-Knowledge of CRM and market analysis software.
-Experience working with GIS mapping or site evaluation tools is a plus.