Full Time
Open
40
Feb 8, 2025
Job Summary:
We seek a motivated Sales Lead Development Representative (LDR) to join our growing SaaS team. The LDR will prospect, qualify, and nurture leads to drive pipeline growth and sales success. This role involves engaging with potential customers, understanding their needs, and setting up high-quality sales opportunities for the Account Executives (AEs).
Key Responsibilities:
Lead Generation & Qualification:
Identify and research potential leads through outbound prospecting (calls,
Qualify inbound leads from marketing campaigns, webinars, and website inquiries.
CRM tools (e.g., HubSpot, Apollo) can be used to track lead interactions and update data.
Engagement & Outreach:
Conduct initial discovery calls to assess customer pain points and business needs.
Educate prospects on our SaaS solutions and value propositions.
Build relationships with key decision-makers to nurture leads toward conversion.
Schedule in-person meetings to present our services and to build rapport.
Pipeline Development:
Maintain and manage a pipeline of qualified leads.
Work closely with the sales team to schedule meetings and hand off leads seamlessly.
Collaborate with marketing to refine messaging and optimize lead conversion.
Performance Tracking & Reporting:
Meet and exceed monthly lead generation targets and KPIs.
Provide regular reports on prospecting activities, lead quality, and conversion rates.
Continuously improve sales strategies based on data insights.
Qualifications & Skills:
1-3 years of experience in sales development, lead generation, or a related role (preferably in SaaS or tech).
Strong communication skills (verbal & written) with a persuasive approach.
Experience with CRM platforms (Salesforce, HubSpot, etc.) and sales automation tools.
Ability to work in a fast-paced, metrics-driven environment.
Self-motivated, proactive, and results-oriented.
Familiarity with outbound sales methodologies (e.g., cold calling,
Preferred Qualifications:
Prior experience in B2B SaaS or technology sales.
Knowledge of sales methodologies such as SPIN.
Experience using LinkedIn Sales Navigator, Outreach, or similar prospecting tools.