Jr. Digital Marketer

PLEASE READ THE WHOLE JOB APPLICATION BEFORE APPLYING, OR YOUR APPLICATION WON'T BE READ!
Only apply through the link at the bottom. Submissions through the OLJ platform will not be read.

Position Overview:
We are seeking a creative and results-driven Digital Marketer to join our team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns that promote our products and services. This role requires a strong understanding of digital channels, including SEO, PPC, email marketing, and content creation.

Key Responsibilities:
Strategic Planning and Content Management
- Develop and implement integrated digital marketing strategies aligned with business goals.
- Monitor campaign performance and adjust strategies to maximize ROI.
- Continuously refine strategies based on performance metrics and market changes to maximize return on investment (ROI).
- Work closely with product, sales, and creative teams to ensure digital strategies support larger organizational objectives.

Analytics and Reporting
- Analyze and report on digital marketing performance using tools like Google Analytics, SEMrush, and social media insights.
- Provide actionable insights to inform future marketing strategies.
- Prepare detailed performance reports that offer actionable insights for optimizing future campaigns and refining content strategies.

Content Strategy
- Develop a content marketing strategy that engages and informs target audiences.
- Ensure all content is optimized for SEO and aligns with brand voice, messaging, and audience intent.

Market Research:
- Stay updated on industry trends, competitive landscape, and emerging digital marketing technologies.
- Conduct market research to identify new opportunities for growth.
- Study audience behaviors and preferences to ensure content and strategies are aligned with the target market’s needs and interests.

Qualifications:
- Proven experience in digital marketing (5 years preferred, 3 years minimum)--including strategic planning, campaign execution, and team leadership.
-EXPERIENCE WORKING IN STARTUP ENVIRONMENTS
- Expert-level proficiency in SEO: Strong keyword research skills, on-page/off-page optimization, backlink strategies, and SEO tools like Ahrefs, Moz, or SEMrush.
- Expertise in managing and optimizing Google Ads, Facebook Ads, and LinkedIn Ads, including A/B testing, bid management, and audience segmentation.
- Skilled in using Google Analytics, Google Tag Manager, and other analytics platforms to track campaign performance, conversion rates, and ROI. Ability to set up custom reports and dashboards.
- Proven track record of successful digital marketing campaigns and team leadership.
- Strong knowledge of SEO, PPC, ads, email and content marketing, and analytics.
- Proficiency in analytics tools and marketing automation software.
- Excellent communication, presentation, and interpersonal skills.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Creative thinking and problem-solving abilities.
- Strong organizational and time-management skills.
-You NEED to mention the name Alden at the end of the application for this to be read.


Preferred Skills:
- Understanding of conversion rate optimization (CRO) strategies.
- Experience with marketing automation tools and CRM systems.
- Familiarity with graphic design or video editing software.

What We Offer:
- Competitive salary and benefits package.
- Opportunities for professional development and growth.
- A dynamic, collaborative, and fast-paced work environment with a focus on innovation.
- Work-from-home opportunity

If you're a strategic thinker with a passion for digital marketing and eager to make an impact, we’d love to hear from you!

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APPLICATION LINK: https://forms.gle/mDsbFvtQ9SFkmmGK9