Full Stack Marketer

Your Dream Job awaits with Concertina!

Ready to fast-track your career? Concertina is the ethical BPO of choice. We offer the right candidates an instant 40% pay increase! Plus, you’ll get HMO coverage for both you and your family, all while enjoying 100% work-from-home flexibility. Plus we invest in our candidates so they continue to prosper and grow including mental AI Training Academy, fitness programs, group mentoring from our founders, charity events, and amazing socials.

Jumpstart your dream career with a better salary now!

Here’s a checklist to see if you’re a fit:
- 5+ years of experience in the industry
- Great English and communication skills
- Open to a bonus to work USA hours (or a blend)

For quick apply click this link: https://www.concertina.team/available-jobs/full-stack-marketer


FULL STACK MARKETER

Job Summary: We are seeking a highly skilled and versatile Full Stack Marketer with a strong background in eCommerce and Shopify to join our dynamic team. The ideal candidate will be responsible for developing and executing end-to-end digital marketing strategies that drive sales, enhance customer engagement, and increase brand visibility. This role demands a deep understanding of eCommerce marketing, website optimization, and an ability to leverage the Shopify platform to meet business goals.

Responsibilities:

-Develop and implement comprehensive marketing strategies across multiple digital channels (SEO, SEM, email, social media, content, etc.) to drive traffic, increase conversions, and boost revenue.
-Manage and optimize Shopify stores, including product listings, site design, customer experience, and sales funnels.
-Oversee eCommerce campaigns and initiatives, focusing on increasing online sales, improving customer retention, and enhancing the overall customer journey.
-Utilize data-driven insights to monitor campaign performance, perform A/B testing, and continuously improve marketing efforts.
-Collaborate with design and development teams to ensure seamless user experiences across web and mobile platforms.
-Lead email marketing campaigns, including segmentation, targeting, and content creation.
-Stay up-to-date with the latest digital marketing trends, eCommerce innovations, and Shopify updates to apply best practices.
-Track, report, and analyze marketing performance metrics, making recommendations for improvements and growth strategies.
-Manage advertising platforms, including Google Ads, Facebook Ads, and other paid channels, ensuring cost-effective and targeted ad spend.

Qualifications:
-Experience with Shopify Liquid and basic HTML/CSS for minor store customizations.
-Familiarity with Shopify apps (e.g., Bold, ReCharge) and third-party integrations.
-Knowledge of graphic design or the ability to work with design tools is a plus.
-Previous experience in B2B or B2C marketing strategies.

Requirements:
-5 years of proven experience in eCommerce marketing, with a strong focus on Shopify platform.
-Expertise in Shopify store management, including product listings, Shopify apps, and theme customization.
-Strong understanding of SEO, SEM, and CRO principles, along with a demonstrated ability to optimize websites for search engines and conversion rates.
-Experience in paid advertising (Google Ads, Facebook Ads) with a successful track record of driving ROI.
-Proficiency with analytics tools such as Google Analytics, and the ability to turn data into actionable insights.
-Strong knowledge of email marketing platforms (e.g., Klaviyo, Mailchimp) and CRM systems.
-Excellent communication and project management skills, with the ability to collaborate effectively with cross-functional teams.
-A creative mindset with a passion for staying ahead of digital marketing trends and eCommerce best practices.