Expert Klaviyo Email Marketing Specialist

Company Overview: Join our dynamic digital marketing agency, where we harness the power of data-driven marketing to propel our clients' success. We craft bespoke email and SMS marketing strategies that drive substantial ROI and enhance customer engagement.

Position Overview: We seek a highly skilled Klaviyo Email Marketing Specialist to manage the email and SMS channels for 3-5 clients across various industries. The ideal candidate will be adept at creating engaging content, optimizing email journeys, and implementing effective upsell and cross-sell strategies. This role requires a deep understanding of customer segmentation, A/B testing, and the ability to leverage analytics to drive campaign improvements.

Key Responsibilities:

Develop and manage comprehensive email and SMS marketing strategies that align with client goals.
Design and execute complex email flows and campaigns that effectively utilize upsell and cross-sell opportunities.
Conduct multivariate and A/B testing to optimize campaigns and increase conversion rates.
Collaborate with the design team to ensure visually compelling and on-brand email marketing designs.
Analyze campaign performance and adjust strategies based on data-driven insights.
Prepare and present regular performance reports to stakeholders.
Ensure all marketing strategies comply with current email best practices and industry standards.
Initial Interview Task: Candidates will be required to diagram a detailed flow for a hypothetical client, showcasing their ability to strategically plan email sequences with multiple upsell and cross-sell opportunities.

Requirements:

Proven experience managing and scaling the email channel using Klaviyo.
Strong portfolio showcasing successful email marketing campaigns and designs.
Excellent communication and project management skills.
Ability to work on Eastern Standard Time (EST) and participate in weekly video meetings.
Solid understanding of email marketing design and best practices.
Experience in data analysis and interpretation to improve campaign performance.
Benefits:

Competitive salary and performance bonuses.
Opportunities for professional development and career advancement.
Flexible working arrangements.
Inclusive and supportive team environment.
How to Apply: Submit your resume along with examples of past email campaigns, a brief explanation of your role in their success, and any relevant design work. Please also prepare to discuss these examples in detail during the interview process.

Join us and help continue to deliver cutting-edge email marketing solutions that captivate and convert.