Expert Google Ads and Meta Ads Specialist

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TYPE OF WORK

Gig

SALARY

20,000

HOURS PER WEEK

TBD

DATE POSTED

Nov 12, 2024

JOB OVERVIEW

We are seeking an experienced Google Ads and Meta Ads Specialist to manage and optimize our online advertising campaigns. The ideal candidate will have a proven track record in creating and managing successful PPC campaigns on Google Ads and Meta platforms (Facebook and Instagram), driving conversions, and maximizing ROI.

Responsibilities:

Develop and implement effective paid search strategies across Google Ads and Meta Ads platforms.
Conduct keyword research and competitor analysis to optimize ad spend and performance.
Create compelling ad copy and engaging visual content tailored to target audiences.
Monitor and analyze campaign performance metrics using analytics tools.
Optimize campaigns continuously to improve conversion rates and reduce cost per acquisition.
Stay updated with the latest trends and best practices in PPC, SEM, and digital marketing.
Collaborate with the marketing team to align advertising efforts with overall marketing strategies.
Qualifications:

Minimum of 3 years experience managing Google Ads and Meta Ads campaigns.
Proven track record of successful PPC campaigns with measurable ROI.
Google Ads Certification and/or Meta Blueprint Certification preferred.
Strong analytical skills with proficiency in Google Analytics and other relevant tools.
Excellent understanding of keyword research, bid management, and A/B testing.
Strong communication skills and the ability to work independently and as part of a team.
Bachelor's degree in Marketing, Business, or a related field is a plus.
Benefits:

Competitive salary commensurate with experience.
Opportunity to work with a dynamic team and grow professionally.
Flexible working hours and the possibility of remote work.
Health insurance and other standard benefits.
How to Apply:

Please send your resume, a brief cover letter, and examples of successful campaigns you have managed to [your email address]. Include "Google Ads and Meta Ads Specialist Application" in the subject line.

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