Executive Marketing Manager

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TYPE OF WORK

Any

SALARY

negotiable

HOURS PER WEEK

20

DATE POSTED

Dec 19, 2024

JOB OVERVIEW

We are looking for a high-performing Executive Marketing Manager to join our team and help us build and manage the growth of our company digitally.

We're looking for an individual with extensive experience in Social Media Management, copywriting for posts and blogs, creating engaging designs and graphics, Event and Campaign Planning, Content Creation, and a solid understanding of Excel for data entry.

Responsibilities:
SOCIAL MEDIA MANAGEMENT
*Posting Schedule:
- Post on social media (feed and stories) every second day.
- Create all content, ensuring it aligns with brand guidelines, tone, and objectives.
- Schedule posts in advance, ideally creating 1–2 weeks’ worth of content at a time.

*Content Optimization:
- Conduct hashtag research and monitor trends to maximize reach and engagement.
- Incorporate trending topics and viral formats where relevant to the brand.

EVENT AND CAMPAIGN PLANNING FOR 2025
*Campaign Preparation:
- Plan and organize events and sales campaigns for 2025, along with corresponding marketing efforts.
- Ensure all related content (social media posts, website banners, and promotional material) is ready well in advance.

CONTENT CREATION
*Blog Writing:
- Write weekly blog posts on relevant skincare topics.
- Conduct keyword research to identify high-volume and trending search terms.
- Ensure blogs are optimized for SEO and drive organic traffic to the website.

*Ad Campaigns:
- Create and manage social media and/or Google Ads campaigns with a focus on driving sales conversions.
- Ensure campaigns are cost-effective and optimized for maximum ROI.

SALES PERFORMANCE
Achieve at least one ‘new’ customer sale within four weeks of employment, directly attributable to a marketing initiative undertaken.

TASK MANAGEMENT
When immediate priorities are complete, work through tasks assigned on the Monday.com board.

REQUIREMENTS:
- Language and Accuracy:
Ensure perfect Australian spelling and grammar in all content.
Examples include using "personalise" instead of "personalize," and adhering to other Australian conventions.
Proofread all posts thoroughly to eliminate errors that could detract from the brand's professionalism.

- Experience in social media management
- Data-driven approach
- Creatives experience
- Proficient in Canva
- AI experience (ChatGPT or Rea.pro)
- Meta Suite experience
- Experience running and managing Meta Ad campaigns
- Microsoft Excel experience
- Familiarity with the Australian market
- Strong multitasking skills
- Energetic and fast-paced work ethic
- Communicative and enthusiastic personality
- Optimised SEO skills

TOOLS USED:
- Google Ads
- Canva
- Meta Suite
- Microsoft Excel
- Gmail
- Monday.com

YOU'LL BE EXPECTING:
- 100% remote work
- Australian Timezone
- Monday to Friday

If you are interested in this position and believe you would be an incredible fit, please send us a message. Our team will be in contact with you as soon as possible regarding your next steps!

We like to move quickly and effectively!

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