Full Time
$1,300 to $1,600 USD monthly
40
Jul 5, 2024
Role:
Contract: Full-time Remote Contractor (160 hours monthly)
Business Hours: 8 AM - 5 PM PST
Rate: $1,300 to $1,600 USD monthly / $15,600 - $19,200 USD annually (Rate is negotiable based on experience)
Availability to Start: Immediately
Additional Info: Additional benefits are included with the Services
Company Profile
A US-based groundbreaking company committed to transforming societal perspectives on hair loss. Specializing in high-quality wigs, this venture empowers individuals to make personal choices about their appearance. Rejecting societal judgments, the company prioritizes self-love and acceptance. It encourages embracing authenticity, where confidence is enhanced, not altered by a wig. Here, individuals are invited to be unapologetically themselves, recognizing that they are more than their hair.
What You'll Do
As an
To succeed in this role, you will need to demonstrate a strategic mindset, data-driven approach, and creative flair to elevate our
Responsibilities include but are not limited to:
>
- Develop and implement
- Create and manage
- Proactively use data to identify opportunities for increasing open rates, click-through rates, and conversion rates. Monitoring campaign performance is a component of this responsibility.
- Collaborate with the creative designer to create visually appealing and compelling
> Copywriting and Content Creation:
- Write engaging and persuasive copy for various marketing channels, including
- Develop compelling headlines, subject lines, and call-to-action (CTA) messages to capture audience attention and drive desired actions.
- Ensure consistency in brand voice, messaging, and tone across all marketing communications to maintain brand identity and reputation.
- Elevate
> Analytics and Performance Tracking:
- Utilize analytics tools such as Google Analytics, SEMrush, or similar platforms to track and analyze marketing campaign performance, website traffic, and user behavior.
- Generate regular reports and insights on key performance indicators (KPIs) such as
- Identify trends and opportunities for optimization, making data-driven recommendations to improve marketing effectiveness and ROI.
> Collaboration and Communication:
- Collaborate cross-functionally with internal teams such as marketing, design, and content to align
- Communicate effectively with stakeholders to share campaign updates, performance metrics, and optimization recommendations.
> Search Engine Optimization (SEO) Strategy and Implementation:
- Develop and execute SEO strategies to improve website visibility, organic traffic, and search engine rankings.
- Conduct keyword research to identify relevant search terms and optimize website content accordingly.
- Optimize on-page elements such as meta tags, headings, and URLs to improve website crawlability and relevance.
Implement strong SEO practices into our e-commerce site to enhance online visibility and drive organic traffic.
What You Should Have
> At least 4 years of e-commerce product-based experience to drive impactful digital marketing strategies and initiatives.
> Proficiency in software or tools like Google Workspace, Klaviyo, Pipedrive Asana, Youtube Studio, Dashlane, Shopify, Google Analytics, Google Search Console, Ahrefs and SEM Rush.
> Strong understanding of
> Proficiency in copywriting for digital marketing channels, with a keen eye for detail and creativity.
> In-depth knowledge of SEO principles and techniques, including keyword research, on-page optimization, and link building.
> Nice-To-Haves:
- Experience working with companies in the fashion or beauty industries is a big plus.
- Experience with Shopify platform and knowledge of e-commerce best practices.
- Familiarity with Adobe Photoshop or other graphic design software for basic image editing.
- Prior exposure to Google Merchant Center and Google Ads Manager for e-commerce advertising campaigns.
Who You Are
> Detail-oriented, ensuring precision in every campaign and piece of content.
> Creative, capable of crafting compelling messages that resonate with the audience.
> Adept at managing multiple campaigns simultaneously, maintaining organization and efficiency.
> Collaborative, working seamlessly with cross-functional teams to achieve goals.
> Analytical, with a keen ability to identify trends and optimization opportunities.
> Proactive and self-motivated, driven by a passion for marketing success.