Email Marketing Specialist

Join DAP Brands as an Email Marketing Specialist!

Are you passionate about creating impactful email campaigns that drive engagement and growth? DAP Brands, a leader in tax strategy and business solutions, is looking for a dynamic Email Marketing Specialist to join our team. If you're a results-oriented marketer with a knack for automation and customer engagement, we want to hear from you!

Key Responsibilities:
- Plan, create, and execute email marketing campaigns, including newsletters, drip campaigns, and promotional emails.
- Continuously refine campaigns to enhance engagement, retention, and conversion rates.
- Developed and managed automation workflows for seamless drip campaigns and triggered email sequences.
- Track, analyze, and report campaign performance using key metrics like open rates, click-through rates, and conversions.
- Work with the creative team to ensure all materials align with DAP Brands' identity and maintain brand consistency.
- Understand customer journeys to optimize touchpoints and improve engagement strategies.
- Collaborate with the sales team to align marketing efforts, support lead nurturing, and ensure sales accountability.

Qualifications:
- Proven knowledge of email marketing and automation strategies.
- Experience in creating, managing, and optimizing drip campaigns and workflows.
- Strong analytical skills for tracking and reporting campaign performance.
- Detail-oriented with experience in QA (quality assurance) to ensure flawless campaign execution.
- Creativity to design and format newsletters and other customer-facing materials.
- Familiarity with CRM tools and their integrations.
- Understand sales accountability practices and tools.
- Basic knowledge of customer journey mapping.
- Bonus: Experience with GoHighLevel (GHL) is a plus but not required.

Why Join DAP Brands?
- Be part of an innovative team that values creativity and data-driven decisions.
- Collaborate with passionate professionals dedicated to delivering top-notch solutions to our clients.
- Enjoy a supportive environment that fosters growth and career advancement.

How to Apply:

Send your resume and a cover letter highlighting your relevant experience to forms.gle/R9BV91DbNfRHsZtJ6 using the job code: Email