E-commerce Merchandiser / Digital Marketing UK

About Us

We are a fast-growing UK e-commerce business looking for a talented E-commerce Merchandiser / Digital Marketing to join our team remotely.
If you have a passion for optimising products and customer journeys, driving conversions, and increasing revenue, we want to hear from you!

Role Overview

As an E-Commerce Optimization Specialist, you will take ownership of the on-site customer journey for your assigned category, using insights, data, and creativity to improve the customer experience. Your goal is to enhance engagement, boost conversion rates, and increase revenue and profit through strategic content, promotions, and marketing efforts.

Key Responsibilities

• Engage with customers to drive conversions through our website.
• Optimise and improve the conversion funnel, taking ownership of the customer journey for your category.
• Use insights, content, marketing spend, delivery pricing, and service offers to meet agreed targets and KPIs.
• Work with internal and external stakeholders to build customer engagement and e-commerce performance.
• Use data and analytics to identify and eliminate friction points in the customer journey.
• Enhance product listings to boost conversions and sell-through rates.
• Collaborate with the paid media team to optimise spend and profitability for your category.
• Work cross-functionally with departments such as Buying, CRM, Merchandising, Traffic, and Creative to execute category plans.
• Develop content strategies, product bibles, buying guides, and other assets to support conversion and engagement.
• Implement promotions, personalisation, product recommendations, and other sales-boosting initiatives.
• Ensure key product information, specifications, infographics, and enhanced product descriptions are optimised for customer engagement.
• Maintain consistency and tone of voice across all direct sites and customer communications.

What We're Looking For

• Proven experience in a highly commercial e-commerce role, ideally in retail.
• Strong understanding of GA4 and the ability to use analytical tools to make data-driven decisions.
• Hands-on experience in improving customer journeys and optimising e-commerce performance.
• A keen eye for detail with the ability to highlight product benefits and guide customers effectively.
• Experience collaborating with paid media and marketing teams.
• Bonus: Experience with Shopify, Magento, eBay, and Amazon (not essential but a plus!).

Why Join Us?

• Work remotely from the Philippines for a dynamic UK e-commerce business.
• Be part of a collaborative and innovative team focused on growth and success.
• Opportunity to make a real impact by shaping the customer journey and boosting sales.
• Competitive compensation and career development opportunities.

Ready to take on an exciting e-commerce role? Apply now and be part of our growing team!