PPC Specialist (Google)

US Ecommerce company is looking for:

PPC Specialist (focus will be Off-Amazon: Google, Bing, FB, etc.)

*Full-time
*Schedule: Overlap US hours
*Competitive salary

Key Responsibilities:
> Develop and manage PPC campaigns on Google Ads, Bing, Facebook, Shopify, eBay, and Etsy.
> Monitor and adjust bids to enhance ROI.
> Analyze campaign performance metrics and adjust strategies to improve results.
> Conduct keyword research to identify high-performing keywords.
> Collaborate with the marketing team to achieve integrated marketing objectives.
> Optimize ad copy, landing pages, and bidding strategies.
> Perform A/B testing on ad creatives and landing pages.
> Increase brand awareness through strategic campaigns.
> Generate monthly reports on key metrics and KPIs.
> Stay up-to-date with industry trends and platform updates.

Essential Skills and Qualifications:
> Bachelor’s degree in Marketing, Business, or a related field.
> 2-3 years of experience in a similar role.
> Experience with bid management tools.
> Strong understanding of SEO and digital marketing concepts.
> Familiarity with multiple platforms such as AdWords, Facebook, Yahoo, etc.
> Proficiency in keyword research and data mining tools.
> Knowledge of analytics tools like Google Analytics, Tableau, and WebTrends.
> Creative thinking and strong analytical skills.
> Excellent communication and teamwork abilities.
> Google AdWords certification and eCommerce experience are a plus.

To apply:
Send you resume to: jobs@m-oceanrs.com
Subject line: OLJMocean PPC 0827

*Please send your application along with your answer to this question:
> How many years of experience navigating Scale Insights? What are your challenges?
> Do you know how to work with DSP? How's your overall experience?