Digital Marketing Specialist with Graphic Design and Video Editing Expertise

Job Description: Digital Marketing Specialist with Graphic Design and Video Editing Expertise

Position Overview:
We seek a versatile and creative Digital Marketing Specialist with a strong graphic design and video editing background to join our dynamic team. The ideal candidate will excel in developing and executing digital marketing campaigns, creating visually stunning designs, and producing engaging video content. This role is perfect for someone creative and data-driven, with a passion for leveraging design and multimedia to elevate marketing strategies.

Key Responsibilities:

Digital Marketing Campaigns:
Develop, implement, and monitor digital marketing strategies to achieve business objectives.
Manage paid and organic campaigns across platforms like Google Ads, Facebook, Instagram, YouTube, and LinkedIn.
Analyze campaign performance metrics and optimize for maximum ROI.
Graphic Design:

Design visually appealing graphics for digital platforms, including banners, social media posts, email templates, and landing pages.
Collaborate with the marketing team to create branding materials that align with company goals.
Maintain brand consistency across all visual content.

Video Editing and Production:
Create and edit video content for marketing campaigns, social media, and websites.
Develop promotional videos, tutorials, and engaging reels to capture audience attention.
Optimize video content for various platforms and formats.

SEO and Content Optimization:
Conduct keyword research and implement SEO best practices for web content.
Optimize multimedia assets for improved search visibility and performance.
Collaborate with writers and developers to produce high-quality, SEO-friendly content.

Social Media and Content Management:
Plan and manage content calendars for social media platforms.
Create engaging posts and multimedia content to increase brand visibility and engagement.
Monitor social trends to develop relevant and timely campaigns.

Data Analysis and Reporting:
Use analytics tools (e.g., Google Analytics, SEMrush, or Ahrefs) to evaluate campaign performance.
Provide actionable insights and recommendations to improve future marketing efforts.

Qualifications:
Bachelor’s degree in Marketing, Graphic Design, Multimedia Arts, or a related field.
3+ years of experience in digital marketing, graphic design, and video editing.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) and Canva.
Strong knowledge of social media platforms, SEO, and analytics tools.
Exceptional attention to detail and creativity in design and multimedia projects.

Preferred Skills:
Experience with website management platforms such as WordPress, Shopify, or Wix.
Familiarity with email marketing tools like Mailchimp or Klaviyo.
Basic understanding of UX/UI design principles.
Knowledge of animation and motion graphics is a plus.

Benefits:
Competitive salary based on experience.
Fully remote or hybrid working opportunities.
Access to professional development and training programs.
Flexible working hours in a collaborative, creative environment.

How to Apply:
Please fill out the form below to apply.
forms.clickup.com/9014360281/f/8cmre6t-2594/PZ2PTSI29XSCNO5OYF