Digital Marketing Specialist (Remote - Philippines Admin Team)

Responsibilities:
- Strategize, create, and optimize high-performance ad campaigns across Google, YouTube, and Facebook platforms.
- Design and execute SMS and email marketing campaigns to maximize customer engagement.
- Utilize Google Analytics to monitor and analyze campaign performance, providing actionable insights.
- Customize and manage our Shopify platform, ensuring smooth e-commerce operations.
- Collaborate with the Philippine Admin Team and Australian counterparts to align marketing initiatives with business goals.
- Stay updated on trends in digital marketing, advertising tools, and e-commerce technologies.

Requirements:
- Experience: Minimum of 2 years in a similar role, with demonstrated success in creating and managing digital marketing campaigns that deliver measurable results.
- Technical Expertise: Advanced knowledge of Google Ads, YouTube Ads, Facebook Ads, SMS/email marketing platforms, Google Analytics, and Shopify programming.
- Skills:
- Data-driven decision-making and analytical capabilities.
- Expertise in Shopify development and backend customization.
- Strong organizational and communication skills.
- Work Ethic: Smart, detail-oriented, sharp, and highly motivated to contribute to a dynamic team.