Digital Marketing Specialist

Job Description:
We are looking for a highly motivated, self-starting Digital Marketing Specialist to lead and execute a wide range of marketing initiatives across three websites. This role is ideal for someone who enjoys learning new skills, takes ownership of their work, and thrives in a fast-paced digital environment.
You will be responsible for driving brand awareness, traffic, and conversions through SEO, content marketing, paid advertising, and creative design work. If you have a strong analytical mindset, a passion for problem-solving, and the ability to adapt to new tools and trends, this role is for you!
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Key Responsibilities:
-Search Engine Optimization (SEO) – Conduct keyword research, optimize website content, manage on-page and off-page SEO, and monitor search performance using Google Analytics.
-Content Marketing & Copywriting – Write and edit engaging content, including blog posts, product descriptions, email campaigns, and landing pages to drive conversions.
-Paid Advertising – Plan, execute, and optimize paid campaigns on Google Ads, Facebook, conducting A/B testing to improve ad performance.
-Page Layout & Graphic Design – Create visually appealing website layouts, landing pages, and marketing materials using tools like Canva or Adobe Creative Suite.
-Social Media & Community Management – Develop and manage content calendars, create engaging social posts, and interact with followers to build brand engagement.
-Email Marketing & Automation – Design and execute email campaigns, manage subscriber lists, and analyze campaign performance.
-Analytics & Data-Driven Marketing – Use tools like Google Analytics, Facebook Business Suite, and other tracking platforms to monitor key metrics and make data-backed decisions.
-Continuous Learning & Skill Development – Stay updated on new marketing trends, tools, and best practices, and be open to learning new skills as needed.
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Required Technical Skills & Experience:
To succeed in this role, you must have:
-SEO Experience – Hands-on experience in keyword research, content optimization, and technical SEO.
-Strong Copywriting & Content Creation Skills – Ability to write compelling marketing content that aligns with brand goals.
-PPC Advertising Knowledge – Experience managing Google Ads & Social Media Ads, with a focus on optimizing campaigns for ROI.
-Graphic Design & Page Layout Experience – Comfortable designing digital assets, social media graphics, and landing pages.
-3+ years of digital marketing, ideally in e-commerce or health related industries.
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Soft Skills & Work Ethic:
-Self-Starter Mindset – Ability to work independently, take initiative, and manage projects with minimal supervision.
-Quick Learner – Comfortable adapting to new software, tools, and digital marketing trends.
-Creativity & Problem-Solving – Think outside the box to develop engaging, high-performing marketing campaigns.
-Strong Time Management – Ability to juggle multiple tasks and meet deadlines in a fast-paced environment.
-Attention to Detail – Ensure all content and designs align with brand identity and messaging.
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General Proficiency:
-Marketing Tools – Google Analytics, Google Ads, Facebook Ads Manager
-Content Creation – Canva, Adobe Creative Suite (Photoshop, Illustrator)
-Website & Page Layout – WordPress, Shopify, Wix, or other CMS platforms
-Collaboration & Communication – Slack, Zoom, Google Drive
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Work Schedule & Benefits:
-Full-time, must live in Davao City
-Work Hours: M-F 8-5 pm MST
-Competitive Salary – Based on experience.
-20 paid days off plus us holidays paid
-Career Growth & Learning Opportunities – Expand your skill set as we grow.
-Collaborative, mission driven team culture that values your input and ideas.
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How to Apply:
-Email your application with the subject line “I’m a Self-Starter Digital Marketer”
-Attach your resume, and at least 3 examples of your work