Digital Marketing Audit Specialist (Remote)

We are seeking a detail-oriented Digital Marketing Audit Specialist to assess potential clients' online marketing strategies. You will be responsible for reviewing websites, SEO, Google Ads, Meta Ads, and email marketing performance to identify strengths, weaknesses, and opportunities for improvement.

What You’ll Do:
Use our template and processes to audit digital marketing efforts (training provided).
Complete audits efficiently—once familiar with the process, each audit typically takes 30-40 minutes.

Key Audit Areas:

Google Ads Audit:
Check if they are currently running ads.
Identify relevant keywords and ad visibility.
Analyze competitors’ ads.
Assess ad copy effectiveness.

Website Audit:
Evaluate conversion rate optimization (CRO) (page structure, user flow).
Assess design and user experience (UX) (ease of navigation, visual appeal).

SEO Audit:
Analyze organic visibility and ranking opportunities.
Review on-page SEO (title tags, meta descriptions, content structure).
Assess technical SEO (site speed, schema markup, mobile optimization).
Check domain authority and backlink profile for link-building opportunities.

Meta (Facebook & Instagram Ads) Audit:
Determine if they are running ads.
Analyze ad creatives, copy, and targeting.
Ensure alignment with audience and business goals.

Requirements:
Strong attention to detail and ability to follow structured processes.
Good analytical and research skills.
Ability to work independently and meet deadlines.