Digital Content and Advertising Specialist

We are seeking a detail-oriented and proactive Digital Content and Advertising Specialist to join our team. This role is perfect for someone who enjoys working at the intersection of content creation and digital advertising. You will be responsible for managing our content on Medium, optimizing digital ads, and assisting with various marketing tasks.

Key Responsibilities:
Compile, organize, and manage content for our Medium publications.
Assist with formatting, editing, and publishing articles on Medium.
Coordinate content schedules, manage deadlines, and ensure timely publication.
Handle ad-hoc requests and provide support for content-related projects.
Manage and optimize Google Ads campaigns, including keyword research, bid management, and performance analysis.
Create, monitor, and refine Facebook Ads to drive targeted engagement and conversions.
Analyze advertising performance data and generate insightful reports with actionable recommendations.
Collaborate with the team to ensure consistency in content and advertising, aligning with our brand voice and marketing goals.
Maintain a well-organized content and advertising repository for future reference.
Support additional content and digital marketing initiatives as assigned.

To be considered you MUST provide the following:

A case study detailing specific projects or campaigns you've led, including the objectives, strategies implemented, challenges faced, and the results achieved.

Provide one professional references from a previous clients or employer related to this job role. References WILL be verified.

Qualifications:
Proven experience in content management and digital advertising (Google Ads, Facebook Ads, Google Analytics).
Strong organizational skills with attention to detail and deadlines.
Ability to analyze data and provide clear recommendations.
Excellent written and verbal communication skills.
Familiarity with Medium or similar content platforms is a plus.
Experience in project management or digital marketing is advantageous.

If you’re passionate about content and digital marketing, thrive in a dynamic environment, and enjoy wearing multiple hats, we’d love to hear from you!

PLEASE NOTE: The hours for this role will fluctuate based on business need.