Creative Assistant

PLACECRAFT PROPERTIES - CREATIVE ASSISTANT

???? Content Editing & Posting
Experience editing short-form videos (Reels, TikToks, YouTube Shorts) using tools like CapCut, Adobe Premiere, or Final Cut.

Able to trim, subtitle, and add light motion graphics to videos for social platforms.

Familiar with uploading, scheduling, and optimizing posts on platforms like Instagram, TikTok, YouTube, and LinkedIn.

Understanding of platform-specific formats, trends, and hashtags.

???? Social Media Management
Confident managing content calendars and planning weekly or monthly content batches.

Engages with comments, DMs, and helps keep the community active.

Tracks post performance and knows how to tweak strategy based on what’s working.

???? Graphic Design
Proficient with Canva — able to quickly design clean, on-brand posts, carousels, infographics, and cover images.

Understands basic layout, typography, and brand consistency.

Can design downloadable PDFs or mini eBooks as lead magnets.

???? Lead Magnet & Email Funnel Support
Can help brainstorm and create valuable lead magnets (guides, checklists, templates).

Comfortable integrating lead capture forms with platforms like Mailchimp, ConvertKit, or similar.

Understands how to set up basic automation sequences (email follow-ups, thank-you pages, etc.)

???? Website Support
Can build and maintain a clean, professional website using platforms like Webflow, Squarespace, Wix, or WordPress.

Understands basic SEO, landing page design, and CTA placement.

Able to troubleshoot layout/design issues and keep the site updated.

???? Lead Coordination & Admin
Manages incoming leads from social media, email, or website forms.

Can set up simple CRM systems (Airtable, Notion, Hubspot, etc.) to track leads and follow-ups.

Helps coordinate bookings or discovery calls.

???? General Traits
Creative, organized, and good with deadlines.

Can take an idea and run with it — doesn’t need hand-holding for every step.

Curious and always learning — stays up to date with new tools, trends, and hacks.

Strong communicator and comfortable working remote with minimal supervision.