Cold email Outreach Expert with 3+ years of experience

We are a dynamic and rapidly growing B2B SaaS company dedicated to empowering businesses with innovative software solutions. We're seeking a talented Cold Email Outreach Specialist to join our marketing team and help us generate high-quality leads and nurture valuable prospects.

Job Description
Are you passionate about leveraging email marketing to fuel business growth? Do you have a technical mindset combined with a creative flair to craft compelling email campaigns? If so, we want to hear from you!

As a Cold Email Outreach Specialist, you will design and execute effective cold email strategies that resonate with our target audience. Your expertise will ensure our outreach efforts are creative, personalized, and technically optimized to maximize deliverability and inbox placement.

Key Responsibilities
- Develop and implement comprehensive cold email outreach strategies aligned with our business goals.
- Design, execute, and manage personalized email campaigns targeting potential B2B clients.
- Configure and maintain email systems, ensuring optimal deliverability, proper setup of SPF, DKIM, and DMARC records, and adherence to best practices.
- Conduct A/B tests on email content, subject lines, and sending times to optimize performance.
- Create engaging and persuasive email copy that drives engagement and conversion.
- Build and segment targeted email lists to ensure relevance and effectiveness of campaigns.
- Monitor and analyze key performance metrics such as open rates, click-through rates, and response rates to assess campaign effectiveness and inform future strategies.
- Ensure all email outreach complies with relevant regulations (e.g., GDPR, CAN-SPAM).
- Stay updated with the latest email marketing trends and technologies to continuously enhance outreach efforts.

Qualifications
- Minimum of 3 years in B2B email marketing or cold outreach roles, preferably within the SaaS industry.
- Proven track record of successful cold email campaigns that generated leads and nurtured prospects.
- Proficiency with email marketing platforms (e.g., Mailshake, Upgrade to see actual info, HubSpot).
- Strong understanding of email deliverability best practices, including technical setup (SPF, DKIM, DMARC).
- Familiarity with CRM systems (e.g., Salesforce, HubSpot CRM).
- Exceptional writing skills with the ability to create personalized and persuasive email content.
- Strong analytical skills with the ability to analyze data, interpret metrics, and make data-driven decisions.
- Strategic thinking with the ability to develop and implement effective outreach strategies tailored to different target audiences.
- Attention to detail to ensure accuracy and quality in all aspects of email campaigns.
- Excellent verbal and written communication skills.

Join us and contribute to our mission of driving success for businesses through powerful SaaS solutions and effective email marketing!