Beauty Salon - Experienced Social Media Manager

About Us: A fast-growing social media agency working with top-tier luxury clients in the beauty and salon industry. Our goal is to craft visually stunning, aesthetic content that aligns with our clients' brands, appeals to their discerning audiences, and drives meaningful engagement.

Job Description: Seeking a skilled Social Media Manager who excels in both creative ideation and content execution for luxury salons and beauty brands. This role involves creating detailed shot lists for our production team, editing content, and managing social media strategies across platforms. The ideal candidate will guide creative vision while expertly managing content calendars and community engagement.


Responsibilities:
- Create detailed shot lists and mood boards for beauty service photography and videography
- Edit video content using CapCut to maintain luxury beauty standards
- Organize, curate, and refine beauty-focused content from Google Drive
- Develop and maintain monthly Instagram content calendars and strategic plans
- Incorporate key dates, holidays, and industry-specific moments tied to beauty and salon services
- Research upcoming beauty trends, product launches, and treatment innovations to inspire on-brand caption ideas
- Utilize scheduling tools effectively for consistent posting
- Deliver captivating copy to complement aesthetic beauty visuals, reinforcing brand identity
- Track and report on performance, adapting strategies to maximize engagement
- Conduct competitor analysis within the luxury beauty space to identify opportunities and best practices
- Highlight seasonal treatments, signature services, and newly launched beauty offerings through compelling social narratives
- Manage and optimize paid social campaigns to increase reach and brand exposure
- Apply analytics techniques to refine strategies and guide future content planning
- Collaborate with the production team to ensure shot lists and creative vision are properly executed

Qualifications:
- 3-4 years of social media management experience, ideally with high-end beauty brands or premium salons
- Experience creating shot lists and mood boards for professional beauty photography/videography
- Strong video editing skills using CapCut and design skills using Canva
- Deep understanding of Instagram and TikTok content best practices
- Exceptional English communication skills, both written and verbal
- Demonstrated ability to organize, prioritize, and maintain meticulous attention to detail
- Creative, trend-sensitive mindset combined with analytical thinking

Application Instructions:
- Include the word "Salons" in the title of your response
- Submit your resume and portfolio including:
--Shot lists you've created specifically for beauty/salon photography/videography
--Before/after video edits of beauty content you've produced
--Content calendars and caption writing for beauty services


IMPORTANT: Provide direct links to at least 3 specific short-form videos you've created that showcase:
1. A beauty transformation or styling process
2. A beauty treatment demonstration
3. A before/after result reveal


Include any luxury salon/beauty social accounts you've previously managed that demonstrate a consistent and refined visual style