Ad Specialist (Google and Linkedin Ads)

We are looking for a results-driven Ad Specialist to manage and optimize Google Ads and LinkedIn Ads campaigns for our SME clients. The ideal candidate will have deep experience in paid advertising and a passion for driving ROI through targeted, data-backed strategies.

Key Responsibilities:

- Develop, implement, and manage Google Ads (Search, Display, YouTube) and LinkedIn Ads campaigns for a variety of clients.
- Conduct keyword research, audience segmentation, and A/B testing to improve campaign performance.
- Monitor and optimize ad campaigns to ensure cost-effectiveness, improve Quality Score, and increase conversions.
- Create compelling ad copy, visuals, and landing pages that align with client goals and brand messaging.
- Analyze campaign data, generate reports, and provide insights on performance to clients.
- Stay updated with the latest trends, tools, and best practices in Google Ads, LinkedIn Ads, and digital advertising.