social media manager

Job Vacancy: Experienced Social Media Manager for Barbering Academy
Location: (Remote/Hybrid options available)
About Us: We are a UK based barbering academy dedicated to providing top-notch training and skills to aspiring barbers of all ages. We pride ourselves on fostering an inclusive and creative learning environment, offering students the opportunity to master the art of barbering through hands-on experience and expert instruction. We are now looking for an experienced Social Media Manager to join our team and help us grow our student base through engaging online content and strategic campaigns.
Job Role: We are seeking a highly skilled and results-driven Social Media Manager to lead our online presence and attract new students to our academy. The ideal candidate will have a deep understanding of social media platforms, content creation, and digital marketing strategies. They should be passionate about education and skilled in generating leads, building brand awareness, and engaging a diverse audience.
Key Responsibilities:
• Develop and implement social media strategies to generate leads and attract new students of all ages (teenagers, young adults, and professionals).
• Create and curate engaging content across multiple social media platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, etc.).
• Manage daily social media activities, including posting, responding to inquiries, and engaging with the audience.
• Design and run targeted advertising campaigns (paid social media ads) to drive traffic to the academy’s website and course offerings.
• Collaborate with the academy's marketing and admissions teams to ensure the messaging is aligned with current promotions, events, and courses.
• Monitor and analyze social media trends, competitors, and insights to optimize strategies and ensure the best possible ROI.
• Track and report on key performance metrics such as engagement, leads generated, and conversions.
• Work with influencers and brand ambassadors to expand reach and promote academy programs.
• Foster a strong, engaged online community that is passionate about barbering and education.
Key Requirements:
• Proven experience as a Social Media Manager, preferably in the education or beauty industry.
• Strong knowledge of social media platforms, trends, and digital marketing strategies.
• Experience in paid social media campaigns (Facebook Ads, Instagram Ads, etc.) and lead generation techniques.
• Ability to create engaging content, including graphics, videos, and written posts.
• Excellent communication skills, both written and verbal.
• Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Strong understanding of analytics tools (e.g., Google Analytics, Facebook Insights) and ability to track performance.
• Creativity and an eye for detail when creating compelling content.
• Ability to work independently and as part of a team, with a proactive and results-driven approach.
• Knowledge of the barbering industry or an interest in the beauty and grooming sector is a plus.
Why Join Us?
• Competitive salary and benefits.
• Flexible working environment (remote/hybrid options).
• Opportunity to be part of a growing and innovative academy.
• Work in a creative, supportive team with a passion for education and grooming.
• Access to professional development and training.
How to Apply: If you are a proactive, creative, and experienced Social Media Manager with a passion for education and social media marketing, we would love to hear from you. Please send your CV, along with a cover letter detailing your experience and why you would be a great fit for this role, to Upgrade to see actual info