Sales Funneling Expert

We are seeking a Sales Funneling Expert to design, implement, and optimize high-converting sales funnels. This role requires a deep understanding of customer journeys, conversion rate optimization (CRO), and marketing automation.

Qualifications:
Proven Expertise in Sales Funnels:
Demonstrated experience in designing, implementing, and optimizing various course sales funnels, including lead generation, webinar funnels, and membership/subscription models.

Platform & Tool Proficiency:
Expert-level skills in marketing automation and CRM platforms such as Kajabi, ThriveCart, ActiveCampaign, and Flodesk for funnel creation, automation, and customer engagement.
Strong working knowledge of other funnel-building tools like ClickFunnels and Leadpages.

Conversion Rate Optimization (CRO) Skills:
Proficiency in A/B testing, heat mapping, and data analysis to drive significant improvements in conversion rates.

Analytics & Tracking Expertise:
Experience using Google Analytics, Facebook Pixel, and UTM tracking to effectively monitor funnel performance and identify areas for optimization.

Direct Response Marketing:
Solid understanding of direct response marketing principles, persuasive copywriting, and the creation of high-converting landing page designs.

Analytical & Problem-Solving Abilities:
Strong problem-solving skills with a proven ability to diagnose and resolve funnel inefficiencies.

Project Management & Collaboration:
Excellent project management skills and the ability to work effectively across marketing, design, and sales teams.

Bonus:
Experience with paid advertising platforms (Google Ads, Facebook Ads) is a plus.

Responsibilities
Strategic Funnel Development & Execution:
Develop and implement comprehensive sales funnel strategies aligned with different customer segments and business objectives.

Marketing Automation & Workflow Management:
Set up, manage, and optimize marketing automation workflows within CRM and marketing automation platforms (Kajabi, ThriveCart, ActiveCampaign, Flodesk).

Lead Lifecycle Management:
Implement and optimize strategies for lead generation, capture, and nurturing through effective email/SMS sequences, retargeting, and behavioral triggers.

Landing Page & Conversion Optimization:
Design, test, and optimize landing pages for maximum conversions using A/B testing and data-driven analytics.

Performance Analysis & Optimization:
Continuously analyze funnel performance data, identify key bottlenecks, and implement data-backed improvements to maximize conversion rates and overall effectiveness.

Cross-Functional Collaboration & Alignment:
Work closely with marketing, design, and sales teams to ensure seamless integration of funnel strategies and a consistent customer journey from initial awareness to conversion.

Ad Campaign Integration (Collaboration):
Collaborate with paid media teams to ensure alignment between advertising campaigns and funnel strategies, optimizing ROI.

Reporting & Insights:
Track and report on key funnel metrics, providing actionable insights for ongoing optimization and improvement.

Application Question(s):
Please provide links to three examples of sales funnels you have directly worked on and contributed to the success of (preferably live funnels or detailed case studies). Briefly describe your role and the results achieved in each.