Marketing Ops & Strategy Manager

Who We’re Looking For:

We need a Marketing Operations & Strategy Manager who can execute and think. Someone who isn’t just running ads or optimizing SEO but is actively considering the intent behind keywords, the psychographics behind audiences, and the emotional triggers behind copy. You’ll ensure that campaigns are structured, well-managed, and thoughtfully crafted across multiple channels—Google Ads, LinkedIn Ads, Facebook Ads, SEO, PR, social content, and more.

This role is for someone who is equal parts structured and creative—you need to be systematic in execution but also question, refine, and optimize strategies with a deep understanding of language, psychology, and action-driving messaging.

What You’ll Do:

1. Strategic Audience & Keyword Development
- Conduct thoughtful audience research for LinkedIn, Facebook, and Google Ads—not just pulling filters, but questioning whether they represent real decision-makers.
- Run keyword research that prioritizes intent and messaging fit, not just volume.
- Work closely with creative teams to ensure audience targeting and messaging align seamlessly.

2. Campaign Execution & Workflow Control
- Manage the full lifecycle of multi-channel campaigns, ensuring tight workflows, budgets, and timelines.
- Oversee the process from ideation to execution, ensuring structured, methodical progress at every step.
- Maintain quality control on deliverables, ensuring consistency in messaging, branding, and execution.

3. Optimization & Iteration
- Continuously evaluate and refine campaign performance—not just reporting numbers, but thinking critically about what’s working and why.
- Adjust targeting, messaging, and approach based on real audience behavior and engagement.
- Collaborate with designers, copywriters, and data analysts to close the feedback loop and fine-tune execution.

What Matters Most:

? Language Mastery
You understand words and messaging deeply, not just technically but strategically.
? Audience Psychology
You don’t just target audiences; you understand their behaviors, needs, and triggers.
? Structured & Systematic Execution
You build processes, manage workflows, and keep things on track.
? Brand Consistency & Quality Control
You ensure that every piece of content aligns with the brand’s tone, voice, and positioning.
? Big-Picture Thinking
You see beyond metrics; you understand how each campaign fits into a broader strategy.

Nice to Have:

- Experience with AI tools for marketing—but with a critical eye for maintaining brand consistency.
- Familiarity with multi-touch marketing funnels and how different channels complement each other.
- Background in content strategy, copywriting, or branding alongside performance marketing.

Why Join Us?

- Work on high-caliber brands with complex marketing challenges. - Be part of a team that values deep thinking, strong execution, and high standards.
- Opportunity to shape processes and strategies, not just follow them.