Digital Marketing Specialist

About BeyondTheVines
At BeyondTheVines, we don’t just create fashion – we create timeless pieces that tell stories, inspire individuals, and stand the test of time. We are a forward-thinking fashion brand committed to quality, creativity, and innovation. As we continue to expand, we are looking for a passionate and results-driven Digital Marketing Specialist to help amplify our online presence, increase brand awareness, and drive growth through effective digital marketing strategies.

Position: Digital Marketing Specialist

Job Description:

Develop, execute, and optimize comprehensive digital marketing strategies to drive brand awareness, customer engagement, and conversions.
Manage paid digital campaigns (Google Ads, Facebook Ads, Instagram Ads, etc.) from planning to execution, including budget management and performance analysis.
Work closely with the marketing and creative teams to design, test, and implement strategies for email marketing, social media marketing, and SEO.
Analyze digital marketing data and metrics to track performance, measure ROI, and provide insights for continuous improvement.
Manage BeyondTheVines’ online presence across multiple digital channels, including website, social media, and e-commerce platforms.
Identify and explore new digital marketing opportunities and trends to keep the brand ahead of the competition.
Collaborate with other departments to ensure all marketing efforts align with overall business goals and objectives.
Requirements:

Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful campaigns.
Deep understanding of digital marketing strategies and channels, including PPC, SEO, social media, email marketing, and analytics.
Proficiency in using digital marketing tools like Google Ads, Facebook Ads Manager, Google Analytics, SEMrush, and email marketing platforms (Mailchimp, HubSpot, etc.).
Strong analytical skills with the ability to analyze campaign performance and make data-driven decisions.
Excellent communication skills, both written and verbal, with an ability to create compelling marketing messages.
Creative mindset with an eye for detail and a passion for innovation.
Knowledge of e-commerce marketing strategies and experience in the fashion industry is a plus.
Ability to work independently and as part of a collaborative team.
What We Offer:

A dynamic and collaborative work environment where innovation and creativity are encouraged.
Opportunities for career growth and professional development within an exciting and rapidly growing fashion brand.
Competitive salary and benefits package.
The chance to contribute to the development and success of a brand that values quality, creativity, and customer experience.
A supportive, inclusive, and flexible work culture.
How to Apply:
If you're a results-driven digital marketing expert with a passion for fashion and growth, we'd love to hear from you! Please send your CV, portfolio (if available), and a cover letter explaining why you’d be a perfect fit for this role to: Upgrade to see actual info

Join us at BeyondTheVines and help us lead the future of fashion marketing!