SEO/Web Design Specialist

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We seek a results-driven SEO/Link-Building Specialist to enhance our online visibility and website performance. Reporting to the Director of Marketing, you will conduct keyword research, optimize content, analyze performance metrics, and acquire high-quality backlinks to drive organic traffic and improve search rankings.

Responsibilities:

SEO Strategy & Optimization:

Serve as the SEO subject matter expert, providing insights to improve search visibility.

Conduct keyword research and implement on-page optimization (meta tags, content, site structure).

Perform technical SEO audits, resolving issues like broken links, duplicate content, and site speed.

Optimize website accessibility, indexability, and crawlability.

Monitor and analyze SEO performance using tools like Google Analytics, Search Console, SEMRush, and Ahrefs.

Stay updated on algorithm changes and SEO best practices.

Content & Link Building:

Develop SEO-friendly content, including blog posts, landing pages, and meta descriptions.

Execute link-building strategies, identifying and securing high-quality backlinks.

Build relationships with webmasters, influencers, and industry professionals for guest blogging and partnerships.

Conduct backlink audits and improve link quality.

Graphic Design:

Use technology and art to create visual designs for digital platforms.

Use images, videos, audio, and 3D modeling to convey messages to the target audience.

Create visual designs for websites, social media and marketing materials.

Use interactive animations, video clips, audio recordings, and sound effects .

Collaboration & Reporting:

Work with cross-functional teams to align SEO efforts with business objectives.

Provide regular reports on SEO performance, trends, and areas for improvement.

Qualifications:

Proven SEO experience with a track record of improving organic rankings and traffic.

Expertise in keyword research, technical SEO, and link-building strategies.

Proficiency in SEO tools (Ahrefs, SEMRush, Google Search Console, Google Analytics).

Strong understanding of search engine algorithms and ranking factors.

Ability to create engaging, SEO-optimized content.

A portfolio of work to showcase