Senior Google Ads Specialist

We are seeking an experienced Senior Google Ads Specialist to join our team, managing and optimizing Google Ads campaigns for a portfolio of clients in the Home Services industry, with a specific focus on HVAC and Plumbing businesses. This role requires a strategic thinker with a proven track record of driving performance and ROI through paid search campaigns. You will oversee 10-12 client accounts, leveraging your expertise to deliver measurable results, refine strategies, and enhance campaign effectiveness. If you thrive in a fast-paced environment and have a passion for digital marketing in the home services sector, we’d love to hear from you!

Minimum of 5+ years managing Google Ads campaigns, with at least 3 years of direct experience in the Home Services industry, specifically HVAC and/or Plumbing (required).

Proven success in managing multiple client accounts and delivering measurable ROI improvements.

Certifications: Google Ads Certification (Search, Display, or Video) required; Google Analytics certification is a plus.

Technical Skills:
Advanced proficiency in Google Ads (Search, Display, Local Services Ads), Google Analytics, and Google Tag Manager. Experience with bid management tools (e.g., Google Ads Editor, SA360) and third-party analytics platforms (e.g., SEMrush, Ahrefs) is an advantage.

Industry Knowledge: Strong understanding of HVAC and Plumbing customer behavior, lead generation tactics, and seasonal campaign strategies (e.g., emergency repair ads, maintenance promotions).

Analytical Mindset: Ability to interpret data, identify trends, and make data-driven decisions to optimize campaign performance.

Communication: Excellent verbal and written English skills for reporting and client interactions.

Work Schedule:
Tuesday to Friday (4 days per week) from 5 AM to 2 PM PHT (Philippine Time), totaling 9 hours per day. This schedule aligns with 3 PM to 11 PM MDT (Mountain Daylight Time) the previous day, providing a 2-hour overlap with a US-based team’s 8 AM to 5 PM MDT.

Paid Holidays: 12 paid days off annually for regular Philippine holidays (e.g., New Year’s Day, Labor Day, Independence Day, Christmas Day, etc.), in line with DOLE regulations.