Freelance YouTube Thumbnail Designer

About Us
Hi, I’m Rochelle Bramwell, the founder of BeWellDesign. I help ambitious women create financial, time, and location freedom by building profitable digital product businesses, leveraging AI and automation to make the process simple and scalable.

My YouTube channel (insert link: [Your YouTube Channel URL]) delivers actionable, high-value content on digital products, AI tools, Etsy, Pinterest marketing, and business strategy.

A strong thumbnail is one of the most important factors for increasing click-through rates and video performance. I am looking for a talented, creative thumbnail designer to join my team and help me create scroll-stopping thumbnails that align with my brand and stand out in the YouTube algorithm.

Why This Role Matters
Thumbnails are the first impression of a video. A well-designed thumbnail increases clicks, boosts video performance by improving watch time and engagement, and creates a recognizable brand identity on YouTube.

I am looking for a long-term thumbnail designer who can consistently produce high-quality, eye-catching thumbnails that match my brand aesthetic, target audience, and video themes.

Responsibilities
As my YouTube Thumbnail Designer, you will:

Design 2 to 3 engaging YouTube thumbnails per week that maximize click-through rate.

Create bold, scroll-stopping designs using:

Clear, high-contrast typography that is easy to read at a small size.
Strong emotions and facial expressions to grab attention.
Dynamic, urban, female-skewed visuals that appeal to my target audience.
Strategic use of color, lighting, and contrast to make elements stand out.
Maintain brand consistency while testing new styles to optimize click-through rates.
Incorporate motion, depth, and layering techniques for a more professional, engaging look.
Follow YouTube best practices for thumbnails, including proper dimensions, composition, and clarity.
Research competitors and industry trends to ensure thumbnails remain fresh and competitive.
Deliver completed thumbnails within 48 hours of receiving the request.

Requirements

The ideal candidate will have:

Proven experience in designing YouTube thumbnails.
A strong portfolio showcasing thumbnail work.
Expertise in Photoshop, Canva, or other design tools.
A deep understanding of YouTube click-through rate strategies and visual psychology.
An eye for design, composition, and branding.
Ability to create thumbnails that match my brand’s clean, modern, and bold aesthetic.
Excellent communication and responsiveness to feedback.
Ability to meet consistent deadlines.
Bonus Skills

Not required, but would make you stand out:

Experience designing thumbnails in the digital marketing, AI, or online business niche.
Understanding of YouTube analytics and how thumbnails impact click-through rates.
Knowledge of A/B testing thumbnails for optimization.
Basic video editing skills for potential repurposing of designs.
Experience with AI-powered design tools.

Compensation

$6 per thumbnail
2 to 3 thumbnails per week
Payment via [your preferred payment method]
Opportunity to grow with the channel as the audience and budgets expand
Trial Process
To ensure we are a great fit, here is the hiring process:

Application Submission:

1. Send your portfolio, a brief introduction about yourself, and share your favorite YouTube channel for design inspiration.
2 .Use the phrase "Click-Worthy Designer" in your subject line to show you have read this brief.
3. Paid Trial Project: I will provide a video title and concept for a paid test thumbnail at a $6 flat rate.
4. Feedback and Decision: I will review the trial design, provide feedback, and let you know if we will be working together.


How to Apply
If this sounds like the right fit for you, here is how to apply:

Send an email to [Your Email Address] with the following:

1. A short introduction about who you are and why you are interested in the role.
2. Links to your portfolio or past YouTube thumbnail work.
3. Your favorite YouTube channel for design inspiration.
4. The phrase "Click-Worthy Designer" in the subject line.

Applications are open until March 9, 2025. Looking forward to finding the right designer to elevate my channel.