Creative Strategist (DTC Fashion Ads – Paid Social Focus)

Creative Strategist (DTC Fashion Ads – Paid Social Focus) - Remote

Portfolio or Case Study Required – See Submission Instructions Below

About the Role:
We are looking for a highly strategic and creative thinker who specializes in ad creative for paid social (Meta, TikTok, YouTube, etc.). This is NOT a traditional marketing role—we need someone who understands what makes an ad convert.

If your experience is mainly brand marketing, content planning, or organic social media, this is NOT the right fit. We need someone who knows how to concept, iterate, and optimize ad creatives for fashion & apparel brands.

This will be a remote role, but our intention is to build a lasting relationship where you become an integral part of our digital marketing and creative department.

What You’ll Do:
• Develop creative ad concepts based on data-driven insights and testing frameworks.
• Brainstorm & structure ad variations (hooks, storytelling angles, formats).
• Work closely with designers & editors to execute high-performing ads.
• Analyze ad performance metrics and optimize creative strategy accordingly.
• Stay on top of creative trends to keep our ad content fresh and competitive.
• Build & maintain a creative testing framework for continuous improvement.

You’re a Good Fit If You:
• Have proven experience developing performance-driven ad creatives for fashion, beauty, or lifestyle brands.
• Understand direct response marketing & how ad creatives impact conversions.
• Have worked with performance marketing teams and can collaborate with designers/editors.
• Are comfortable analyzing ad data to refine and optimize creative direction.
• Have a portfolio or case study showcasing successful ad creatives & strategy.

How to Apply (Portfolio/Case Study Required):
1. View this example ad brief for inspiration: Upgrade to see actual info
2. Submit your portfolio or a case study (Google Drive or similar) with ONLY relevant work in fashion, beauty, or premium brands. Applications without a portfolio or case study will not be considered.