Graphic Design and Marketing Specialist

Graphic Design and Marketing Specialist

About Us:
We're a dynamic, US-based SaaS startup on a mission to simplify the US travel visa appointment process for tourists worldwide. We're passionate about making travel dreams a reality, and we need a talented and versatile individual to join our small but mighty team. If you're a self-starter who thrives in a fast-paced environment and loves wearing multiple hats, we want to hear from you!

Our Mission:
To make the US visa appointment process seamless and stress-free for global travelers.

Our Culture:
Collaborative, innovative, and results-driven. We value initiative, learning, and the ability to adapt quickly.

Role Overview:
As our Marketing & Growth Specialist, you'll be instrumental in driving our online presence and acquiring new customers. This is a hands-on role where you'll be involved in everything from website content creation and SEO to social media marketing and lead generation. You'll work closely with the founder and collaborate with freelancers to achieve our growth goals. This role offers a unique opportunity to grow with a startup and make a significant impact.

Minimum Requirements:
* Reliable laptop with high-speed internet access.
* Fluent in spoken and written English.
* Proven ability to work effectively in a small, collaborative team.
* A self-learner with a proactive attitude and the ability to adapt to changing priorities.
* Comfortable with wearing multiple hats and taking ownership of diverse tasks.

General Duties (You don't need to be an expert in everything, just eager to learn!)

Website:
* Populate website content with engaging and informative material.
* Utilize AI tools to generate compelling visuals and text as needed.
* Collaborate with freelancers to enhance website design and functionality.

Google Marketing:
* Create and manage a Google Business Profile for customer reviews.
* Develop, launch, and optimize Google CPC (Cost-Per-Click) campaigns.
* Write SEO-optimized website content to improve search engine rankings.

Social Media Marketing:
* Design eye-catching marketing materials using Canva and other platforms.
* Create and optimize marketing campaigns on Facebook, Instagram, TikTok, and other relevant platforms.
* Manage and grow our social media presence and engagement.
* Coordinate with freelancers and affiliate marketers to expand our reach.

Cold Lead Generation:
* Actively participate in relevant social media groups and pages where potential customers gather (e.g., groups focused on US events, conferences, sports events, etc.).
* Engage with potential customers, build relationships, and generate qualified leads.

Important Note:
This role is dynamic, and your responsibilities may evolve as our startup grows and changes.

Expected Working Hours:
* 30-40 hours per week (to be agreed upon during the hiring process).
* Work schedule: Sunday to Thursday.
* Daily start time: Approximately 7:00 AM Philippines time (to overlap with US night-shift hours).
* Friday and Saturday are off.

Compensation:
Competitive compensation based on your qualifications and experience.

To Apply:
Please submit your application at Upgrade to see actual info