SEO specialist

We are a growing [california]-based business specializing in high-quality jumper rentals for parties, events, and celebrations. Our mission is to provide fun and exciting experiences for customers, and we’re looking for an experienced SEO specialist to help us grow our online presence and reach more customers searching for jumper rental services.We are looking for a detail-oriented and results-driven SEO Specialist to optimize our website and digital content for search engines, focusing on improving our visibility for local and industry-specific searches. The ideal candidate will have experience working with local businesses, particularly in the rental or event services industry.
Key Responsibilities:
Conduct keyword research specific to the jumper rental industry, identifying high-impact keywords and search terms related to our services.
Optimize website content, meta tags, titles, descriptions, and URLs to align with SEO best practices.
Improve local SEO by optimizing Google My Business, building local citations, and managing reviews.
Develop and execute strategies for backlink building to improve domain authority and ranking.
Analyze and report on website performance using Google Analytics, Google Search Console, and other SEO tools.
Monitor competitors’ SEO strategies and performance, adjusting campaigns as necessary.
Implement technical SEO improvements, including website speed, mobile optimization, and site architecture.
Collaborate with the marketing team to create blog posts, landing pages, and other content that drives organic traffic.
Provide recommendations for content development based on SEO trends and audience behavior.
Qualifications:
Proven experience as an SEO Specialist or similar role, with a focus on local SEO.
Strong understanding of search engine algorithms, ranking factors, and SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.).
Experience with on-page, off-page, and technical SEO.
Familiarity with SEO for eCommerce or rental businesses is a plus.
Strong communication and collaboration skills.
Ability to work independently and meet deadlines.
Preferred Skills:
Experience with WordPress or other CMS platforms.
Knowledge of PPC (pay-per-click) advertising and social media marketing as it relates to SEO.
Understanding of conversion rate optimization (CRO) strategies.
Why Join Us?
Competitive compensation based on experience.
Opportunity to make a significant impact on the business’s growth.
Flexible work environment (remote options available).
Friendly and collaborative team atmosphere.