Social Media Manager

We are seeking a highly creative and strategic Social Media Manager to join our team on a part-time basis (10 hours per week). The ideal candidate will be responsible for managing and growing our social media presence across multiple platforms, creating engaging content, and increasing audience engagement.

• Develop and execute a social media strategy to grow engagement and brand awareness.
• Manage and create content for Facebook, Instagram, TikTok, YouTube, and LinkedIn to promote our brand, book, and digital products.
• Schedule and publish posts using Hootsuite
• Write compelling captions, hashtags, and call-to-actions aligned with our brand voice.
• Engage with followers by responding to comments, messages, and mentions.
• Edit and repurpose short-form video content (clips from interviews, podcasts, etc.).
• Research and analyze social media trends, audience behavior, and performance metrics to optimize engagement.
• Monitor competitor strategies and suggest improvements.
• Assist in planning and executing marketing campaigns for book launches, courses, and online events.
• Provide a weekly report with insights and recommendations for improvement.