Marketing & Content Manager-- Paid Ads & Creative Content

About Us:
We are a high-growth funding company on a mission to change lives by providing innovative 0% business funding solutions. Our vision is to empower entrepreneurs to build their dream lives by getting them the 0% interest funding they need to build their business to allow them to grow in their health, wealth, relationships, creativity, and spirituality. We’ve built a company where every team member is passionate about making an impact, works free of micromanagement and develops their strengths, and now we’re seeking a talented Marketing & Content Manager to take full ownership of our paid advertising and creative content marketing efforts.

The Purpose of the Role:
You will remove all responsibilities related to paid ads and creative content marketing from our CEO’s plate. Your work will drive qualified leads into our Credit Optimizer Blue Print Program and DFY funding services through strategic paid campaigns, while also curating a compelling organic content narrative that authentically portrays our values and story.

Key Responsibilities:

Paid Ads Management:
-Strategize, launch, and optimize paid ad campaigns (Facebook, Instagram, etc.) to attract high-quality, ready-to-buy leads.
Continuously work to lower the cost of lead acquisition and improve conversion rates.

Creative Content & Brand Storytelling:
-Act as the creative director for our organic content, ensuring that our brand message is powerful, consistent, and resonates with our target audience.
-Develop engaging content for our free Facebook group and Instagram channels, with the goal of growing the group to 10K engaged members and our Instagram following to 100K real, engaged followers.

Lead Generation & Marketing Funnel Optimization:
-Develop and refine our marketing funnel, driving leads from paid ads into our nurturing community where they receive valuable insights on credit optimization and funding.
-Collaborate with our CEO and other team members to align marketing strategies with overall company goals.

Team Collaboration & Future Leadership:
-Work closely with the CEO and cross-functional teams, contributing to strategic discussions and planning.
-Over time, take on leadership responsibilities, managing a team focused on content editing and brand storytelling.

What We’re Looking For:
Purpose & Impact

Purpose:
-You’re motivated by the challenge of taking full ownership of paid ads and content, allowing our CEO to focus on broader strategic vision while you drive qualified lead generation.

Importance:
-Your role will directly impact our revenue by delivering high-quality leads and elevating our brand’s presence, helping us reach our ambitious goal of $1M in revenue.

Ideal Outcome:
-A fully autonomous marketing function that brings in qualified leads, reduces the need for constant follow-up, and builds trust with our audience—so that together, we change more lives through business funding.

The Best & Worst Case

Best Result:
-You are a pro at managing paid ads and crafting engaging narratives, constantly learning and growing in the field. You embody our core values, exhibit excellent work ethic and honesty, and consistently deliver results.

Worst Result:
-Failing to meet performance expectations would risk the opportunity to work in a dynamic company that values freedom, creativity, and growth—and it would hinder our mission to hit $1M in revenue.

Success Criteria:
-Grow our free Facebook group to 10K members with a high concentration of qualified, engaged leads.
-Deliver 250+ new clients per year through effective marketing funnel management.
-Achieve our goal of 100K engaged Instagram followers.
-Demonstrate measurable improvements in lead acquisition cost and conversion rates.
-Transition into a leadership role managing a team that elevates our personal brand storytelling.

Qualifications:

Proven experience in managing successful paid ad campaigns with clear, measurable outcomes.
Strong creative and storytelling skills with a portfolio that showcases your work in digital content.
Ability to work independently and take initiative, embodying the “Who Not How” mindset by focusing on results rather than getting bogged down in minutiae.
Passion for lifelong learning and a drive to stay ahead in digital marketing trends.
Alignment with our company’s mission and values—helping others build their dream lives through impactful business funding.

Opportunities & Benefits:

Work remotely with total freedom to design your workflow.
Enjoy opportunities for travel and company retreats as we scale.
Competitive compensation with growth and leadership opportunities.
Be part of a mission-driven team dedicated to transforming lives and building lasting impact.

How to Apply:
If you’re ready to take charge of our paid advertising and creative content, and you’re excited to make a real impact while growing both professionally and personally, we’d love to hear from you. Please submit your resume, a cover letter with your relevant experience and vision for this role, and examples of your past work (ad campaigns, content pieces, etc.) to Upgrade to see actual info