UGC Creator and Social Media Management

Job Summary
Join Yoda & Me as our Organic Content Creator! We’re looking for a creative storyteller who can bring our brand to life through engaging social media content. Your mission? To capture the joy of traveling with dogs and create scroll-stopping posts, reels, and stories that naturally draw people in—making them not just love our content but also want to shop our products. No pushy sales tactics —just authentic, inspiring content that connects with adventure-loving dog parents and leads them to our website. If you know how to turn everyday Upgrade to see actual infonts into must-have experiences, we’d love to have you on board!

What You’ll Be Doing

• Capturing and editing high-quality photos and videos that showcase the joy of traveling with dogs, featuring Yoda & Me products, pet-friendly destinations, and real customer experiences.
• Writing engaging, brand-aligned captions and storytelling content that connect with dog parents and inspire them to explore with their pets.
• Planning, prepping, and executing content shoots—whether at home, outdoors, or at pet-friendly spots—to create authentic, relatable content.
• Managing and growing our social media presence (Instagram, TikTok, & Facebook) by posting consistently and engaging with the community.
• Experimenting with trends, viral formats, and creative content strategies to drive organic growth and brand awareness.
• Collaborating closely with our small team to bring fresh ideas, optimize content, and help shape the Yoda & Me brand.
• Helping us build an engaged pet travel community while staying flexible and adaptable as we grow.
• Project research for pet products and website maintenance.
Skills And Qualifications
• Must have a pet dog to make content (pictures, videos, reels, stories)
• 1-3 years of organic content creating in all social media platforms (especially TikTok, Instagram, and Facebook)
• Proficiency in content creation tools such as Canva, Adobe Creative Suite, CapCut, etc.
• Basic video editing and graphic design skills
• Ability to work independently and meet deadlines
• Passion for digital marketing and brand growth
Preferred Qualifications:
• BA/BS preferred in marketing
• Experience in e-commerce or pet/travel-related content
• Knowledge of SEO and paid social media advertising
Key Responsibilities
• Post 10 reels per week showcasing travel-friendly products, pet-friendly destinations, and engaging storytelling.
• Share 3 stories per day to keep our audience engaged, featuring user-generated content, behind-the-scenes Upgrade to see actual infonts, and interactive polls or Q&As.
• Publish 5 photo posts per week that highlight Yoda & Me products in action, inspiring dog parents to explore with their pets.
• Write compelling, brand-aligned captions that feel natural, fun, and encourage interaction.
• Engage with our community by responding to comments, messages, and interacting with dog-loving travelers and pet brands.
• Stay on top of social media trends to create fresh, engaging content that aligns with our brand.
• Track and analyze content performance to refine strategies and optimize engagement.
• Work on the blog section of the store.
Contact Us
Yoda & Me - Upgrade to see actual info